Director, Pricing Strategy

The posting, as Astera Labs wrote it

Astera Labs (NASDAQ: ALAB) provides rack-scale AI infrastructure through purpose-built connectivity solutions. By collaborating with hyperscalers and ecosystem partners, Astera Labs enables organizations to unlock the full potential of modern AI. Astera Labs’ Intelligent Connectivity Platform integrates CXL®, Ethernet, NVLink, PCIe®, and UALink™ semiconductor-based technologies with the company’s COSMOS software suite to unify diverse components into cohesive, flexible systems that deliver end-to-end scale-up, and scale-out connectivity. The company’s custom connectivity solutions business complements its standards-based portfolio, enabling customers to deploy tailored architectures to meet their unique infrastructure requirements. Discover more at www.asteralabs.com .

Role Overview

Astera Labs is seeking a highly strategic and commercially focused Director, Pricing Strategy to define and drive the company's global pricing strategy across its semiconductor, connectivity, software, and platform solutions portfolio.

This role sits at the center of Astera Labs' commercial decision-making and is accountable for three outcomes:

• Define pricing and monetization strategies that strengthen competitive positioning, reflect customer value, and support profitable growth across existing and emerging businesses.
• Institutionalize pricing governance through clear policies, guardrails, approval models, and decision frameworks that improve speed, consistency, and discipline.
• Build a scalable pricing capability over time, including the processes, metrics, tools, and organizational foundations needed to support the company's next phase of growth.

The ideal candidate combines deep semiconductor industry experience with strong business acumen, financial expertise, market insight, and executive presence. This individual understands how technology differentiation, product performance, customer value, competitive dynamics, costs, and market demand interact to influence pricing decisions.

This leader must be equally effective shaping internal strategy and representing Astera Labs externally in senior-level customer and partner pricing discussions. They should be comfortable engaging directly with customer procurement, business, and product stakeholders, especially in complex or ambiguous situations where pricing positions are still being developed.

Key Responsibilities

Pricing Strategy & Monetization

• Build and maintain a deep technical understanding of Astera Labs' products, including PCIe®, CXL®, Ethernet, NVLink, and UALink™ connectivity solutions, smart cable modules, custom connectivity solutions, and the COSMOS software suite, and how each delivers value to customers in AI infrastructure deployments.
• Translate product capabilities, such as bandwidth, reach, latency, signal integrity, power efficiency, interoperability, and time to deployment, into quantified customer value that anchors pricing decisions.
• Define and evolve Astera Labs' gl

[…]
pating in or leading customer-facing pricing and commercial discussions.

Exceptional analytical, strategic thinking, communication, negotiation, and presentation skills.

Proven ability to work effectively across Sales, Product Management, Finance, Marketing, Operations, and Executive Leadership organizations.

Preferred Qualifications

Experience supporting AI infrastructure, networking, connectivity, interconnect, semiconductor, data center, or cloud infrastructure products.

Deep understanding of semiconductor pricing strategies, product lifecycle management, cost structures, packaging and test economics, yield considerations, and gross margin optimization.

Experience evaluating price-performance positioning and competitive differentiation in highly technical markets.

Experience supporting hyperscalers, OEMs, ODMs, enterprise infrastructure customers, or strategic technology accounts.

Experience developing value-based pricing methodologies and commercial frameworks for differentiated technology products.

Experience building pricing organizations, pricing centers of excellence, or commercial excellence functions.

Experience developing pricing governance models within semiconductor, infrastructure technology, networking, or enterprise hardware businesses.

Experience supporting executive pricing councils, deal review boards, or commercial governance committees.

MBA or advanced degree preferred.

Experience working within a high-growth public technology company is a plus.

Base salary range is $200,000 to $250,000 depending on experience, level, and business need. This role may be eligible for discretionary bonus, incentives and benefits.

We know that creativity and innovation happen more often when teams include diverse ideas, backgrounds, and experiences, and we actively encourage everyone with relevant experience to apply, including people of color, LGBTQ+ and non-binary people, veterans, parents, and individuals with disabilities.