Director, Incentive Compensation

The posting, as Attentive wrote it

Attentive® is the AI marketing platform for 1:1 personalization redefining the way brands and people connect. We’re the only marketing platform that combines powerful technology with human expertise to build authentic customer relationships. By unifying SMS, RCS, email, and push notifications, our AI-powered personalization engine delivers bespoke experiences that drive performance, revenue, and loyalty through real-time behavioral insights.

Recognized as the #1 provider in SMS Marketing by G2, Attentive partners with more than 8,000 customers across 70+ industries. Leading global brands like Crate and Barrel, Urban Outfitters, and Carter’s work with us to enable billions of interactions that power tens of billions in revenue for our customers.

With a distributed global workforce and employee hubs in New York City, San Francisco, London, and Sydney, Attentive’s team has been consistently recognized for its performance and culture. We’re proud to be included in Deloitte’s Fast 500 (four years running!), LinkedIn’s Top Startups , Forbes’ Cloud 100 (five years running!), Inc.’s Best Workplaces , and the Human Rights Campaign Foundation's Corporate Equality Index !

About the Role

Attentive is building the future of marketing with AI. We believe AI will change how brands connect with people and open new possibilities for growth. Our ambition is to help define that future, building on the experience and trust we’ve earned with thousands of brands.

We’re thinking big about what comes next, with the urgency of a startup and the foundation of a well-established business. Joining Attentive is an opportunity to help shape an industry primed for a massive change and have a meaningful role in the company we’re becoming.

This hybrid role is based in our New York office, with in-office collaboration Tuesday through Thursday each week.

What You’ll Accomplish

• Lead annual incentive planning across Sales, Account Management, Customer Success, and other eligible go-to-market roles. Work with leaders to define performance measures, pay mix, payout curves, accelerators, and plan rules.
• Track, report, and work with Accounting to accrue non GTM bonus plans including executive bonuses.
• Make sure incentives reward the right outcomes. Evaluate how pricing, contract terms, customer commitments, usage, and deal margin affect payouts. Recommend changes that support growth without encouraging poor deal economics.
• Build and test compensation models. Show how different levels of attainment and plan structures affect employee earnings and company costs. Explain the tradeoffs and help leaders reach a decision.
• Own commission operations, including calculation, validation, reconciliation, approvals, and delivery to Payroll. Keep payouts accurate and on time, statements clear, and questions resolved promptly.
• Maintain plan documentation and consistent policies for crediting, ramp periods, guarantees, role changes, adjustments, and exceptions. Work with P

[…]
ision without losing the audience.

• Care with sensitive information and the discipline to get the details right, even during a busy payout or planning cycle.
• Experience with consumption-based revenue, margin-based incentives, expansion and retention plans
• Direct experience with commission management platforms (Xactly preferred, or equivalent SPM systems like CaptivateIQ, Spiff).

You'll get competitive perks and benefits , from health & wellness to equity, to help you bring your best self to work.

For US based applicants

• The US base salary range for this full-time position is $180,000-$270,000 + equity + benefits
• Our salary ranges are determined by role, level and location

By applying for this position, your data will be processed as per Attentive's Privacy Policy .
Attentive Company Values

Default to Action - Move swiftly and with purpose

Be One Unstoppable Team - Rally as each other’s champions

Champion the Customer - Our success is defined by our customers' success

Act Like an Owner - Take responsibility for Attentive’s success

Learn more about AWAKE , Attentive’s collective of employee resource groups.

If you do not meet all the requirements listed here, we still encourage you to apply! No job description is perfect, and we may also have another opportunity that closely matches your skills and experience.

At Attentive, we know that our Company's strength lies in the diversity of our employees. Attentive is an Equal Opportunity Employer and we welcome applicants from all backgrounds. Our policy is to provide equal employment opportunities for all employees, applicants and covered individuals regardless of protected characteristics. We prioritize and maintain a fair, inclusive and equitable workplace free from discrimination, harassment, and retaliation. Attentive is also committed to providing reasonable accommodations for candidates with disabilities. If you need any assistance or reasonable accommodations, please let your recruiter know.