Head of OOH Media ($250k - $400k +bonus)

The posting, as Baton Corporation Ltd wrote it

pump.fun http://pump.fun already owns the timeline. Now make the street look up.

WHO WE ARE

Baton Corporation builds and maintains pump.fun http://pump.fun, a consumer crypto product built around token creation, discovery and trading.

pump.fun http://pump.fun is one of the youngest top revenue-generating companies on the planet. We are just getting started.

We ship to production daily. Bureaucracy is minimal. We solve hard technical and go-to-market problems at scale, and we're data-driven - systematic tools and the scientific method decide what works, not opinions.

Working with us isn't for everyone. Hours are long and sometimes strange. The pace is intense. Individuals own their function end to end. When we ship something, it reaches hundreds of thousands of users and traders within days - and that is exactly what makes it so much fun.

THE ROLE

pump.fun http://pump.fun is one of the most recognised names in crypto and is becoming the place where crypto trades in public. Now we're going mainstream, and out-of-home will play a defining role in getting us there. We want pump.fun http://pump.fun to show up in the world's biggest cities in a way people stop for, photograph, post and talk about.

We're hiring our first Head of OOH Media to own this channel end to end. Your job: find the placements, the moments and the ideas that turn a billboard into a headline. You'll choose the sites, make the deals, drive the creative with our in-house team, get it up - and prove what it moved.

This is a builder seat, not a buying desk. No six-month campaign calendar, no committee. When culture moves on, we need a placement live within days. You'll work directly with leadership, creative, product and growth, and what you build becomes how pump.fun http://pump.fun shows up in the physical world - starting with the cities that matter most.

WHAT YOU'LL DO

• Own OOH end to end - set the strategy, budget and calendar across every out-of-home format in our priority markets
• Pick sites that earn attention - find the placements that matter for our users and traders - and know exactly why they matter
• Make the deals - negotiate rates, added value and first look at premium inventory
• Make ideas that travel - concept OOH campaigns built to be photographed, posted and covered - a placement that lives for a week on the street and for months online
• Go beyond the billboard - when the moment justifies it, pitch and run the stunt that gets a whole city talking - bold ideas are welcome here, as long as they earn their place
• Move at the speed of the internet - react to market and cultural moments in days; build the partner bench, pre-cleared formats and production pipeline that make that possible
• Run it on the ground - production, installs, permits, legal and brand-safety review, and day-of execution
• Prove what it moved - measure with geo-holdouts, brand and search lift, app installs, social reach and earned media - cut what doesn't work, doubl

[…]
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• Performance-related compensation: Generous bonus structure linked to campaign impact - including token participation depending on level
• Benefits and relocation support: To be confirmed for this role

LOCATION & ELIGIBILITY

• New York preferred, working in person with our growth team.
• For New York-based roles you must be authorized to work in the United States. Please tell us in your application whether you will now or in the future require visa sponsorship.

HOW TO APPLY

Send your résumé and a short example of a model or experiment that changed how advertising budget was spent: the question, your approach, and what moved. Links to papers, talks or code are welcome. No cover letter needed.

https://jobs.ashbyhq.com/batoncorporation/5cdeb84b-39fc-465e-a730-b13b69d2e3d4

EQUAL EMPLOYMENT OPPORTUNITY

• Baton Corporation is an equal opportunity employer. We do not discriminate on the basis of race, color, creed, religion, sex, national origin, age, disability, marital status, sexual orientation, gender identity or expression, pregnancy, familial status, military or veteran status, citizenship status, genetic information, or any other status protected by federal, New York State, or New York City law, including the New York State Human Rights Law and the New York City Human Rights Law. Reasonable accommodation is available for applicants and employees with disabilities upon request.

In accordance with the NYC Fair Chance Act and New York State law, Baton Corporation does not inquire about criminal conviction history prior to a conditional offer of employment, and any such inquiry made thereafter will be conducted in accordance with applicable law.

The salary range listed above reflects Baton Corporation's good-faith estimate of the compensation for this role at the time of posting, in accordance with New York Labor Law §194-b.

If you've ever walked past a billboard and thought "I'd have done that better" - this is your opportunity.