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Director of Growth and Acquisition Marketing

Chime · San Francisco, CA, USA · $196k–$270k

Posted by Chime on their careers site · View the original posting

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Open 34 days

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About the role

Chime is on a mission to help millions of everyday people achieve financial progress — and we've built one of the strongest digital acquisition organizations in the industry to get there.

The Director of Growth and Acquisition owns what comes next: leading the full digital acquisition portfolio — paid social, paid search, affiliate, YouTube, mobile and app networks, and emerging channels — while building the capabilities that define Chime's next chapter of growth.

This is a leadership role, not a channel-management role. The foundation — building great teams, running healthy channels, and consistently delivering results — doesn't change. What changes is the mandate: this leader is accountable for delivering today's business while identifying and building tomorrow's growth engine, staying close enough to the ecosystem of platforms, agencies, and technology partners to bring new capabilities into Chime before they become table stakes.

This role sits within Chime's newly evolved Media & Acquisition organization, alongside a Director of Media leading Offline, Media Planning, and MMM. Together, these two roles are being broadened in scope as Chime moves from a channel-by-channel model toward a more complete, portfolio-level view of how every marketing dollar creates value.

In this role, you can expect to

  • Own performance across Chime's full digital acquisition portfolio (paid social, paid search, affiliate, YouTube, mobile/app networks, and emerging channels), delivering ambitious growth, efficiency, and CAC targets.
  • Make portfolio-level investment and prioritization calls across channels, talent, technology, and vendor partnerships, balancing near-term performance against long-term capability building.
  • Lead and develop a team of experienced channel managers as a true player-coach — close enough to the work to challenge assumptions and unblock hard problems, but focused on multiplying impact through people and systems.
  • Build new acquisition channels, partnerships, or technology-enabled growth motions — not just optimize the existing mix.
  • Stay plugged into the external digital ecosystem — platforms, agencies, AI/martech vendors, startups — to identify opportunities before they're obvious and bring new capability into Chime early.
  • Push the organization to rebuild how it works around AI: experimentation, creative production, media buying, and measurement — not just point-solution automation.
  • Partner cross-functionally with Media Planning/MMM, Growth Product Marketing, Analytics, Risk, and Finance to align channel strategy to company-level growth and CAC goals.
  • Represent Digital Acquisition in senior leadership forums, translating channel performance into business outcomes for Growth LT, EC, and Board-level audiences.

To thrive in this role, you have

  • Experience leading a multi-channel digital acquisition or growth organization with meaningful business accountability — not only channel-level metrics.
  • A

[…]
ive health, financial, and wellbeing benefits designed to support you at every stage of life.

  • 🏝 Generous vacation policy and company-wide paid days off
  • 🫂 1% of your time off to support local community organizations of your choice
  • 👟 Annual wellness stipend to use towards eligible wellness related expenses
  • 👶 Up to 22 weeks of paid parental leave for birthing parents and 12 weeks of paid parental leave for non-birthing parents
  • 👪 Access to family planning reimbursement
  • 💚 A challenging and fulfilling opportunity to join one of the most experienced teams in FinTech and help millions unlock financial progress

We know that great work can’t be done without a diverse team and inclusive environment. That’s why we specifically look for individuals of varying strengths, skills, backgrounds, and ideas to join our team. We believe this gives us a competitive advantage to better serve our members and helps us all grow as Chimers and individuals.

Chime is proud to be an Equal Opportunity Employer. We consider qualified applicants without regard to race, color, ancestry, religion, sex, national origin, sexual orientation, gender identity, age, marital or family status, disability, genetic information, veteran status, or any other legally protected basis under provincial, federal, state, and local laws, regulations, or ordinances. We will also consider qualified applicants with criminal histories in a manner consistent with the requirements of state and local laws, including the San Francisco Fair Chance Ordinance, Cook County Ordinance, NYC Fair Chance Act, and the LA City Fair Chance Ordinance, and consistent with Canadian provincial and federal laws. If you have a disability or special need that requires accommodation during any stage of the application process, please contact: accommodations@chime.com .

To learn more about how Chime collects and uses your personal information during the application process, please see the Chime Applicant Privacy Notice .