Senior Director, Product and Brand Communications

The posting, as Chime wrote it

About the role

Chime is at an inflection point. We're the leader in consumer financial technology, trusted by more than 10 million members. Our next chapter will be built on the strength of our brand, our technology, and our products.

This role tells that story end to end. You'll lead Product & Brand Communications with a clear mandate: make Chime a household name, establish us as the innovator in consumer finance for the AI era, and show mainstream America the full breadth of what we've built for them. You'll drive a step change in our consumer and technology brand and scale the team that gets us there.

You're equally formidable dreaming up a brand campaign that gets the country talking and orchestrating an integrated product launch that makes a splash. You partner closely with Brand Marketing and Product Marketing leadership from the start, shaping campaigns and launches into one cohesive narrative and amplify it across channels. You bring sharp brand and product comms chops, bold ideas, and a bias for action.

As a member of the Communications leadership team, you'll report to the VP of External Communications and work closely with Marketing, Product, and Engineering leaders.

In this role, you can expect to

• Set the strategy: Own an integrated product and brand communications strategy that drives the business and wins over consumers and the tech community alike.
• Mainstream the Chime brand: In close collaboration with Brand Marketing, turn brand partnerships, consumer insights, original research, and cultural moments into campaigns that generate sustained coverage.
• Own the product narrative: Work hand in hand with Product Marketing to drive 360-degree product launches, from messaging to media, influencer relations, and the owned and paid surround sound that turns each one into a buzzy moment.
• Build the team: Lead and develop a high-performing team and raise the bar for the function. Product and Brand Communications is a growth driver for Chime, and there's a lot of runway.
• Lead cross-functionally: Partner with Product Management, Engineering, Brand Marketing, Product Marketing, Content, and others, so every launch and campaign tells a clear story.
• Expand the spokesperson bench : Prepare Chime's product, technology, and marketing leaders for external communications opportunities, working closely with our Chief Technology Officer, Chief Product Officer, and Chief Marketing and Growth Officer and their teams.
• Keep Chime in the conversation: Cultivate relationships across national and local consumer, lifestyle, business, technology, and trade outlets. Direct external agencies to drive consistent coverage and bring campaigns to life.

To thrive in this role, you have

• 12+ years of experience in product, consumer, or brand communications, or related marketing roles, preferably in consumer technology.
• A track record of leading product and brand communications functions, from large-scale consumer campaigns to major p

[…]
ive health, financial, and wellbeing benefits designed to support you at every stage of life.

• 🏝 Generous vacation policy and company-wide paid days off
• 🫂 1% of your time off to support local community organizations of your choice
• 👟 Annual wellness stipend to use towards eligible wellness related expenses
• 👶 Up to 22 weeks of paid parental leave for birthing parents and 12 weeks of paid parental leave for non-birthing parents
• 👪 Access to family planning reimbursement
• 💚 A challenging and fulfilling opportunity to join one of the most experienced teams in FinTech and help millions unlock financial progress

We know that great work can’t be done without a diverse team and inclusive environment. That’s why we specifically look for individuals of varying strengths, skills, backgrounds, and ideas to join our team. We believe this gives us a competitive advantage to better serve our members and helps us all grow as Chimers and individuals.

Chime is proud to be an Equal Opportunity Employer. We consider qualified applicants without regard to race, color, ancestry, religion, sex, national origin, sexual orientation, gender identity, age, marital or family status, disability, genetic information, veteran status, or any other legally protected basis under provincial, federal, state, and local laws, regulations, or ordinances. We will also consider qualified applicants with criminal histories in a manner consistent with the requirements of state and local laws, including the San Francisco Fair Chance Ordinance, Cook County Ordinance, NYC Fair Chance Act, and the LA City Fair Chance Ordinance, and consistent with Canadian provincial and federal laws. If you have a disability or special need that requires accommodation during any stage of the application process, please contact: accommodations@chime.com .

To learn more about how Chime collects and uses your personal information during the application process, please see the Chime Applicant Privacy Notice .