Senior Manager, Regional Events UCANZ

The posting, as Crunchyroll wrote it

About Crunchyroll

Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it’s powered by the anime content we all love.

Join our team, and help us shape the future of anime!

About the role

As the Senior Manager, Regional Events UCANZ, you will be the regional leader responsible for the strategy, programming, production, and execution of Crunchyroll’s sponsored, partnered, and owned events across the United States, Canada, Australia, and New Zealand. You will own the delivery of exceptional experiences for fans, licensors, partners, and internal stakeholders.

You will be accountable for the full event lifecycle—from vision, strategy, and inception through planning, approvals, production, execution, and post-event measurement. Success requires strong strategic judgment, creative ambition, operational discipline, and a deep understanding of anime, pop culture, streaming, and regional fan behavior.

You will partner closely with Franchise & Title Marketing, Creative Services, Operations, our Global Events Center of Excellence and Global Brand Center of Excellence teams, Japanese partners, licensors, and external agencies. You will serve as a reliable regional partner while advancing the principle of being “globally aligned, regionally relevant.”

Core Areas of Responsibility

UCANZ EVENTS STRATEGY & PORTFOLIO

• Lead the exploration and development of the UCANZ events strategy in close partnership with the Director of SVOD Marketing, UCANZ.
• Define the role of co-productions, sponsorships, third-party events, owned experiences, and adjacent opportunities within the regional portfolio.
• Build annual event plans that balance fan impact, business priorities, licensor needs, regional relevance, and operational feasibility.
• Research and recommend opportunities for event expansion, new partnerships, and future additions to the regional strategy.
• Establish a cohesive portfolio approach rather than treating individual events as standalone activations.

EVENT PROGRAMMING & EXPERIENCE INNOVATION

• Lead the innovation, planning, and execution of Crunchyroll’s presence at priority events, including Anime Expo, Anime NYC, New York Comic Con, Fan Expo Canada, and PAX Australia.
• Develop event programming and experiences that deepen fandom, strengthen Crunchyroll’s brand, and support content, membership, theatrical, and broader business priorities.
• Partner with the Brand Experience team and Director of SVOD Marketing, UCANZ, to create globally coherent, locally resonant experiences that support franchise growth and fan engagement.
• Foster the sharing of ideas, resources, and best practices across regions in support of the “globally

[…]
s Total Rewards offerings for employees. Other rewards may include performance bonuses, employer matched retirement savings, time-off programs, and progressive health benefits and perks.
Pay Transparency - Los Angeles, CA
$141,200 — $176,440 USD

About our Values

We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value

Courage. We believe that when we overcome fear, we enable our best selves.

Curiosity. We are curious, which is the gateway to empathy, inclusion, and understanding.

• Kaizen. We have a growth mindset committed to constant forward progress.

Service. We serve our community with humility, enabling joy and belonging for others.

Our commitment to diversity and inclusion

Our mission of helping people belong reflects our commitment to diversity & inclusion. It's just the way we do business.

We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.

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