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Associate Manager, Integrated Marketing - Strategic Bets

DoorDash · New York, NY; San Francisco, CA; Seattle, WA; Los Angeles, CA; Chicago, IL; Austin, TX; Denver, CO; Atlanta, GA; Miami, FL; Boston, MA; Washington, D.C. · $108.8k–$160k

Posted by DoorDash on their careers site · View the original posting

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The posting, as DoorDash wrote it

About the Team

DoorDash’s mission is to grow and empower local economies. By building intelligent, last-mile delivery technology for local cities, DoorDash connects people with the local businesses they care about — helping grow businesses and the communities that support those businesses. To further this mission, we’re looking for a marketer who will sit at the intersection of growth, brand, product, and operations, to develop integrated marketing strategies for our consumer business at DoorDash. The integrated marketing team is a group of marketing generalists responsible for translating business goals into marketing strategies and serving as the general manager across the organization to bring those strategies to market.

About the Role

The Consumer Integrated Marketing team is looking for a strategic, entrepreneurial, and data-driven marketer to grow a specific portfolio of Strategic ConsumerBets. This role will report into the Strategic Bets team lead, and will own the strategy, development and execution of integrated campaigns across the products they manage. You will work closely with cross functional teams to ensure we are driving impact to our consumers and DoorDash. The ideal candidate is someone who is comfortable building 0-1 whilst operating in ambiguity to bring clarity to XFN stakeholders at pace, operating at the lowest level of detail, keeping a strong pulse on business performance to ensure the cross-functional marketing team has a clear understanding of how we are pacing to quarterly and annual goals. They have experience building consensus with large cross-functional teams, and excel at tracking and communicating campaign performance while achieving marketing and business objectives.

You’re excited about this opportunity because you will…

  • Oversee the integrated marketing strategy of 2-3 key strategic bets for DoorDash, which will include delivery and non-delivery based use cases for consumers to try DoorDash in a new way
  • Write creative / strategic briefs, set the marketing strategy, oversee GTM deployment, deliver impact reporting, drive cross-functional alignment, and provide regular status updates on campaign progress with key stakeholders from sales, strategy & operations, marketing, and analytics.
  • Develop customized marketing strategies and plans for key product initiatives and scale winning strategies to help the team achieve product market fit.
  • Use a data-first approach to set goals for our campaigns and optimize our marketing against those goals, to improve profitability, volume, and DoorDash new customer acquisition.

We’re excited about you because you have…

  • Bachelor’s degree or higher; MBA a plus
  • 5+ years as a Marketer spanning integrated marketing or brand and media
  • Strong organizational skills, ability to manage at the lowest level of detail, and strong executional prowess.
  • Excellent verbal / written communication and presentation skills and are able to organize critical info both to

[…]
success have no place at DoorDash. We value a diverse workforce – people who identify as women, non-binary or gender non-conforming, LGBTQIA+, American Indian or Native Alaskan, Black or African American, Hispanic or Latinx, Native Hawaiian or Other Pacific Islander, differently-abled, caretakers and parents, and veterans are strongly encouraged to apply. Thank you to the Level Playing Field Institute for this statement of non-discrimination.

Pursuant to the San Francisco Fair Chance Ordinance, Los Angeles Fair Chance Initiative for Hiring Ordinance, and any other state or local hiring regulations, we will consider for employment any qualified applicant, including those with arrest and conviction records, in a manner consistent with the applicable regulation.

If you need any accommodations, please inform your recruiting contact upon initial connection.

Notice Regarding Use of AI and Automated Tools: To streamline our hiring process, DoorDash utilizes an automated recruitment tool called Metaview.

How it works: Metaview assists our recruiting team by evaluating job related qualifications and characteristics in connection with hiring. The tool is designed and used to support - rather than replace - human decision-making; trained personnel make final decisions with meaningful human review and oversight, and DoorDash does not use Metaview or other AI-enabled tool in a manner that has the effect of subjecting applicants or employees to discrimination based on any protected characteristic or proxy or for engaging in any protected activity under applicable law.

Data Retention, Privacy & Bias Audit: Data collected during this process is retained in accordance with our Candidate Privacy Policy https://help.doordash.com/en-us/legal/article/ax-privacy-notice and applicable state laws. In compliance with New York City Local Law 144, the independent bias audit summary for Metaview is publicly available for review at https://trust.warden-ai.com/metaview/application-review .