Sr. Growth Marketing Manager

The posting, as FourKites wrote it

At FourKites we have the opportunity to tackle complex challenges with real-world impacts. Whether it’s medical supplies from Cardinal Health or groceries for Walmart, the FourKites platform helps customers operate global supply chains that are efficient, agile and sustainable.

Join a team of curious problem solvers that celebrates differences, leads with empathy and values inclusivity

The Role

We're looking for a Sr. Growth Marketing Manager to own and scale the programs that turn target accounts into qualified pipeline. This role owns demand generation end-to-end — email nurtures, paid media (Google Ads, LinkedIn Ads), content syndication, webinars, and organic social presence — while contributing to overall messaging strategy and brand direction.

This is a high-ownership, execution-focused role for someone who's equally comfortable optimizing a paid search account, building a nurture sequence, and keeping our social channels sharp day to day. You’ll set demand gen campaign strategy and ensure it stays aligned with FourKites’ broader narrative by partnering across Marketing, Product, and Sales.

What You'll Do

Demand Generation Strategy & Campaigns

• Lead the growth and pipeline strategy: design and execute an integrated plan across paid, content, social, and lifecycle programs, with the roadmap and budget to hit awareness, conversion, and pipeline targets.
• Build and manage always-on and campaign-specific nurture programs including drip sequences, segmentation, and A/B testing, in coordination with sales development.
• Own end-to-end execution for webinars tied to active demand gen campaigns (platform administration, promotion, registration, and follow-up).
• Draft first-pass content supporting demand gen campaigns — landing pages, campaign emails, ad copy, and gated assets — for review and refinement.

Programs & Partnerships

• Own content syndication, third-party promotions, and paid placements end-to-end — from vendor selection and contracting through asset delivery, lead handoff with marketing ops and SDRs, and performance tracking.
• Build and maintain campaign planning templates and calendars that keep cross-functional stakeholders aligned on timing, assets, and channels.

Paid Media & Search

• Own strategy, execution, and ongoing optimization of Google Ads and LinkedIn Ads, including keyword strategy, bid management, audience targeting, and budget allocation across funnel stages.
• Own quarterly keyword planning — competitive gap analysis, tiered keyword strategy, and forecasting to inform budget conversations.
• Maintain and refresh our ICP and target persona/title lists each half or after major launches, feeding both paid and account-based targeting.

Social Media

• Own day-to-day management of FourKites' social channels with agency support on execution: copywriting on 2-3 posts weekly, final QA on all posts and graphics, community moderation, and photo/asset sourcing.
• Serve as the go-to resource for internal t

[…]
s. Throughout the year, FourKites sets aside time during the workday to learn and celebrate diversity. We're always listening for new ways to support everyone in and out of the office.

Benefits include

Medical, Dental & Vision benefits starting on first day of employment

401k Retirement savings with employer match

Bonus and incentive compensation as well as employee stock option program

Employer paid life insurance and short term disability insurance

Generous PTO, global recharge days, and volunteer days

Paid parental leave for all parents

Family planning and inclusive wellbeing resources

Technology reimbursement

Commuter benefits for in-office employees (Chicago)

Annual Wellness Stipend

Ongoing learning & development opportunities

About FourKites

FourKites, the leader in AI-driven supply chain transformation for global enterprises and pioneer of real-time visibility, turns supply chain data into automated action. FourKites Intelligent Control Tower® breaks down enterprise silos by creating a real-time digital twin of orders, shipments, inventory and assets. This comprehensive view, combined with AI-powered digital workers, enables companies to prevent disruptions, automate routine tasks and optimize performance across their supply chain. FourKites processes over 3.2 million supply chain events daily — from purchase orders to final delivery — helping 1,600-plus global brands prevent disruptions, make faster decisions and move from reactive tracking to proactive supply chain orchestration. For more information, visit www.fourkites.com .

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FourKites is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. If you're excited about this role but don't meet every requirement, we encourage you to apply.