Director of Solutions Marketing
Intercom · San Francisco, California · $285k–$305k
Posted by Intercom on their careers site · View the original posting
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The posting, as Intercom wrote it
Fin , now part of Salesforce, is on a mission to help businesses provide perfect customer experiences.
Our AI Agent Fin is the highest-performing AI Customer Agent on the market today, enabling businesses to deliver impeccable, always-on customer support across the customer journey, from service, to sales, to ecommerce. Powered by our own AI models, Fin resolves complex customer issues end-to-end across every channel, with minimal set-up and integration. Fin can also be combined with our natively integrated Intercom help desk, giving modern support teams one single system.
Together with Salesforce, the #1 AI CRM, where humans with agents drive customer success, we're building the future of customer experience. Here, ambition meets action. Tech meets trust. And innovation isn't a buzzword, it's a way of life. The world of work as we know it is changing, and we're looking for Trailblazers who are passionate about bettering business and the world through AI.
Ready to level up your career at the company leading workforce transformation in the agentic era? You're in the right place. Agentforce is the future of AI, and you are the future of Salesforce.
What's the opportunity?
The Solutions Marketing team positions Fin to win in the market through compelling messaging, content, audience understanding, and field activation. The Director of Solutions will manage a team of solution marketers that will fundamentally help our revenue teams to be more effective and grow Fin ARR. This is a strategic role in the company, working directly with the senior leadership team.
The Role
The Solutions Marketing team can be thought of as the solutions or outbound equivalent of a traditional product marketing team. Fin already has a product marketing team that works closely with product managers to understand our product, create messaging, and build assets for product launches, the Website and our field.
The Solutions Marketing team on the other hand, will focus on our product as a whole and how to best message it to the various audience segments we care about, and then activate revenue teams with that knowledge and content.
What will I be doing?
The work under your team will include
- Partnering with the product marketing team and product and marketing executives on the company messaging Including how we articulate our differentiators to various audiences
- For industries that we prioritize, understanding what the buyer cares about and tailoring our messaging and content to win in that industry.
- Positioning Fin for enterprise audiences and supporting enterprise & ABM campaigns and sales cycles
- Building and managing our customer intelligence program so that our field is always confident and prepared to win every competitive deal
- Working closely with Product Marketing and Enablement teams to ensure that the field is equipped with the company, product, and competitive knowledge they need to win at a high rate.
- Supporting demand gen campaigns an
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rk from home. We expect employees to be in the office at least three days per week.
We have a radically open and accepting culture at Fin. We avoid spending time on divisive subjects to foster a safe and cohesive work environment for everyone. As an organization, our policy is to not advocate on behalf of the company or our employees on any social or political topics out of our internal or external communications. We respect personal opinion and expression on these topics on personal social platforms on personal time, and do not challenge or confront anyone for their views on non-work related topics. Our goal is to focus on doing incredible work to achieve our goals and unite the company through our core values .
Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.