Strategic Account Director - OEM Business

The posting, as Affinitiv wrote it

Join our award-winning A-Team!

Ready to produce exceptional results with exceptional people? Get in touch, we would love to get to know you.

Affinitiv is the largest provider of end-to-end, data-driven marketing and software solutions exclusively focused on the automotive customer lifecycle. Backed by 20+ years of automotive and marketing expertise, we pride ourselves on being the go-to experts in the industry. Not only do we work with over 6,500 dealerships and every major manufacturer in the country, we’re well-versed in OEM standards and the intricacies of a dealership or group’s local business.

Position Summary

The Strategic Account Director – OEM Business is responsible for developing, managing, and growing strategic relationships with automotive Original Equipment Manufacturers (OEMs). This senior-level role serves as a trusted advisor to OEM partners, aligning Affinitiv’s marketing technology, customer engagement, CRM, digital marketing, and data-driven solutions with OEM business objectives to drive measurable results across the OEM and dealer network.

The ideal candidate brings 10+ years of direct experience working with automotive OEMs and a deep understanding of the automotive retail ecosystem, including OEM corporate and regional/zone organizations, dealer networks, digital marketing programs, customer experience initiatives, and automotive technology providers.

The successful candidate will combine extensive automotive industry expertise with consultative sales, executive relationship management, strategic planning, and business development capabilities. Familiarity with key automotive industry partners and platforms, including Shift Digital and J.D. Power, is highly valued.

Key Responsibilities

Strategic OEM Account Management

• Develop and execute comprehensive strategic account plans for assigned OEM partners.
• Build and maintain trusted relationships with executive and senior-level stakeholders across OEM corporate, regional, and field organizations.
• Serve as a senior strategic point of contact and trusted advisor for assigned OEM accounts.
• Maintain a deep understanding of each OEM’s business objectives, retail strategies, dealer initiatives, customer experience priorities, and digital transformation efforts.
• Navigate complex OEM organizational structures and effectively engage multiple stakeholders and decision-makers.
• Drive customer satisfaction, retention, account growth, and long-term strategic partnership development.

Business Development & Growth

• Identify and develop opportunities to expand Affinitiv solutions across existing and prospective OEM programs.
• Translate OEM business challenges into strategic solutions leveraging Affinitiv’s marketing technology, CRM, customer engagement, data, and digital capabilities.
• Lead executive-level solution presentations, strategic planning sessions, business reviews, and program discussions.
• Develop proposals, business cases, pricing strategies,

[…]
r exceed annual sales and retention targets.

• Maintain high levels of customer satisfaction and executive engagement.
• Successfully lead executive business reviews and Quarterly Business Reviews.
• Identify and develop new OEM program and expansion opportunities.
• Expand Affinitiv’s footprint across existing OEM relationships and dealer networks.
• Deliver strategic recommendations supported by performance data, automotive industry insights, and market intelligence.
• Strengthen cross-functional collaboration to deliver exceptional OEM and dealer outcomes.

Work from Here

At Affinitiv, we have the best of both worlds. Our team members have embraced remote work and our Work from Here program allows for remote working and the utmost flexibility while keeping in person collaborating thriving in a safe work environment. Our Work from Here approach gives team members a choice to work on campus or remote, leaders can hold in person or virtual team meetings to collaborate and cultivate relationships.

Affinitiv knows you have interests outside of work, which is why we offer a comprehensive benefits package that includes medical, dental, vision and 401K effective day 1 just to name a few. We also offer generous PTO so you can enjoy off time with family and friends.

At Affinitiv, we celebrate diversity, equality, and an inclusive environment.

Affinitiv is committed to providing an environment of mutual respect where equal employment opportunities are extended to all employees and applicants for employment. We prohibit discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

All aspects of employment are decided on the basis of qualifications, competence, merit, and business needs. Affinitiv is proud to be an equal opportunity employer.