Associate Art Director

The posting, as Allied Global Marketing wrote it

In business for over 30 years, Allied has built upon its roots in film advertising and publicity to become a global leader in entertainment, culture, and lifestyle marketing . Allied’s award-winning team of specialists, over 400 strong across 23 global offices , create campaigns that drive conversion for some of the world’s biggest brands in film, TV, sports, gaming, live entertainment, cultural institutions, hospitality, and consumer brands. Our teams provide best-in-class marketing solutions across a range of services including integrated paid, owned, and earned media, creative solutions, and strategic consulting.

Associate Art Director, Los Angeles
Integrated Campaign Creative
Allied is looking for a Los Angeles-based Associate Art Director to join our creative team, with an immediate focus on a major multi-market location-based entertainment account and opportunities to support other entertainment, culture, hospitality and consumer work across the agency.
This is a hands-on art direction and design role spanning integrated campaigns, paid media, social, CRM, OOH, print, video, motion and other marketing needs. The right person should be a strong designer who is comfortable developing larger campaign ideas and then personally carrying those ideas through static creative across channels, formats and markets, while also helping shape video and motion executions.
This person will take on meaningful day-to-day ownership of the visual creative, working within broader creative direction while independently making design decisions, developing executions and keeping the account moving. They should be comfortable art directing others when needed, but this is not a management-only role. We expect them to be actively designing.
They should also understand creative from a paid media perspective, including how an idea needs to adapt by placement, audience and objective, and how to deliver accurately against a wide range of media specs and formats.

What You'll Do

• Design and Art Direct Static Creative: Personally design campaign creative across paid social, digital, OOH, print, CRM and other channels while maintaining a high level of visual craft.
• Develop Integrated Campaign Creative: Help develop larger campaign ideas and visual directions, then carry those ideas through specific executions across channels and markets.
• Own Day-to-Day Visual Direction: Take established campaign and creative direction and independently carry it through ongoing creative development, making strong design decisions without requiring senior creative involvement at every step.
• Create for Paid Media: Develop new hooks, layouts, offers, CTAs and variations while understanding the role different placements play within the media plan.
• Build files for print production: Adapt concepts and looks for print media, including print collateral and out of home. Understanding of print rules/methods a plus.
• Direct Creative Across Media Specs: Ensure campaign ideas transl

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know when to make a decision themselves versus bringing senior creative leadership back into the conversation. They should also be comfortable shaping motion and video creative, contributing hands-on when that matches their skill set and partnering with dedicated video and motion resources when it does not.
They do not need to be the primary client lead, but they should be comfortable representing the visual direction, leading an internal review or stepping into a client conversation when needed.
This role is less suited to someone whose experience is primarily brand identity, one-off campaign design or creative management without significant hands-on design responsibility.

Why Join Allied
Allied is a global agency focused on entertainment, culture and experience marketing. This role offers the opportunity to work deeply on a major multi-market location-based entertainment account while also contributing to other creative work across the agency.

Details

• Location: Los Angeles, hybrid
• Level: Associate Art Director
• Target Salary: $80,000
• Portfolio Required: Online portfolio or selected work samples required
• Preferred Background: Entertainment, location-based entertainment, hospitality, retail or major consumer brands
• This position will be eligible to participate in the standard benefits offered to full-time employees of Allied Global Marketing (medical, dental, vision, short-term and long-term disability and life insurance as well as 401k and Flexible PTO). We also offer 10 company paid holidays.

Allied Global Marketing is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, or any other status protected under federal, state or local law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.