Content Marketing Lead

The posting, as Amplitude wrote it

Amplitude is the leading AI analytics platform, helping over 5,200 customers—including Atlassian, Burger King, NBCUniversal, and Square—build better products and digital experiences. With powerful AI Agents embedded across our platform, teams can analyze, test, and optimize user experiences faster than ever. Ranked #1 across multiple categories in G2’s Winter 2026 Report, Amplitude is the best-in-class solution for product, data, and marketing teams. Learn more at amplitude.com http://amplitude.com.

As an organization, we deliver for our customers by living our values. We operate from a place of humility, take ownership of problems and successes, approach challenges with a growth mindset, and put our customers at the center of everything we do.

ABOUT THE ROLE & TEAM

Amplitude is looking for a Content Lead to shape how we tell our story as we build the leading AI analytics platform. This is a player-coach opportunity where you’ll lead our content strategy and team while staying hands-on in the work, from developing high-impact narratives and editorial direction to writing, editing, and bringing ideas to life across channels.

We think about distribution first. The job isn't to produce content and then figure out where it goes, it's to start from who we need to reach and what we need them to believe, and work backwards into format, channel, and collaborator. That increasingly means new media: newsletters, podcasts, creators, and communities where our audience actually spends time, alongside the channels we own. A meaningful part of the role is building and using relationships outside Amplitude to co-create and distribute work we couldn't reach on our own.

You’ll partner closely with Product Marketing, Brand, Demand Generation, Sales, Product, and company leaders to turn complex ideas about analytics, AI, and the future of digital products into content that people actually want to read, watch, and share. We’re looking for someone who can raise the creative bar, move quickly, and build a modern content engine that combines great storytelling with AI-native ways of working.

As a Content Lead, you will

• Set the content strategy and editorial direction across key channels and audiences, defining the stories, themes, formats, and points of view that strengthen Amplitude’s brand and support our business.
• Lead and develop the content team as a player-coach, providing clear direction, feedback, and mentorship while staying hands-on with high-priority content and creative projects.
• Own distribution alongside content, working backwards from the audience and the message to decide format, channel, and partner, rather than producing content and finding a home for it afterward.
• Build our presence in new media. Develop the relationships and the playbook for newsletters, podcasts, creator collaborations, and communities, and turn them into a repeatable distribution channel rather than one-off placements.
• Create and lead external

[…]
s, with 100% employer-paid premiums for employee Medical, Dental, Vision on select plans

• 401(k) retirement plan with an employer match of up to 1% of your eligible pay each pay period up to $2,000 annually
• Flexible time off, p aid holidays, and more
• Generous stipends to spend on what matters most to you, whether that’s wellness (monthly), commuter transit/parking (monthly), learning and development (quarterly), new hire home office equipment, and much more
• Excellent Parental benefits including : 12 weeks of Paid Parental Leave, Carrot Fertility Benefits/Adoption/Surrogacy support, Back-up Child Care support
• Mental health and wellness benefits including no cost employee access to Modern Health coaching & therapy sessions
• Employee Stock Purchase Program (ESPP)

Other fun facts about Amplitude

• Our customers love us! They've said we're the #1 product analytics solution https://www.g2.com/categories/product-analytics/enterprise for 23 quarters in a row on G2.
• We care a lot about product innovation. We've made significant investments in talent and infrastructure to build the most powerful AI analytics platform on the market.
• We invest in our people. We offer mentorship programs, management training, and wellness initiatives.
• We give back to our communities. We give every Ampliteer a charitable giving grant and paid volunteer time off.
• We were founded in 2012, went public via a direct listing in September 2021, and are now trading under the ticker $AMPL.
• We’re a global and fast-growing team! We have employees around the world and offices in San Francisco (HQ), New York, Vancouver, Amsterdam, London, Paris, Singapore, and Tokyo.
• Our mascot is Data Monster, who loves to chow down on numbers, charts, and graphs. Nom nom.

By applying for this job, you acknowledge that Amplitude processes your personal data in accordance with the Amplitude Applicant Privacy Notice https://amplitude.com/job-applicant-privacy-notice.