Sr. Product Marketing Manager, Enterprise

The posting, as Ashby wrote it

Hi 👋 I’m Rosalia https://www.linkedin.com/in/rosaliacefalu/, and I look after our Product Marketing team at Ashby. I started my career in Product Marketing and helped build the Sales Enablement function at HubSpot during its journey from startup to IPO. Since then, I've worked across RevOps and Customer Marketing at Procore and Meta, partnering with incredible teams to bring differentiated products to market. I first heard of Ashby through our Head of Content, Anum, with whom I'd spent those early days at HubSpot, and was inspired by the level of thoughtfulness and operating principles I saw and read about. I joined Ashby in April of 2024 to lead Product Marketing, thrilled to build something meaningful with people I admire, and to help shape the future of hiring in a way that's thoughtful, effective, and human.

We're a small team with high standards and mutual respect for our teammates and community. The way we do Product Marketing at Ashby reflects that, all with a good dose of fun 🎉. We value clarity over cleverness, lean into autonomy, and treat writing well and first-principles thinking as core parts of the job. We avoid jargon, favor plain English, and focus on helping customers and prospects genuinely understand what our product does and how it can help them.

What we’re looking for

We're looking for a Senior Product Marketing Manager to own our Enterprise narrative, content and enable our go-to-market teams with clarity and confidence.

This includes the messaging, content, and sales support that helps us win and grow our largest, most complex customers. This role is about deeply understanding what it takes to sell and support Ashby at the Enterprise level: longer sales cycles, more sophisticated buying committees, and a much wider set of stakeholders (Finance, Legal, Analysts, Heads of Talent, RecOps, and more).

You'll partner closely with our Director of Product Marketing to make sure Enterprise messaging ladders up to Ashby's overarching company narrative, while you go deep on what makes that narrative land specifically with Enterprise and upper mid-market buyers. You will synthesize inputs from customer research, product direction, market dynamics, and company vision into clear, compelling narratives that scale across the segment.

You’ll work hand-in-hand with Solutions Engineers and Sales Leaders to drive success within the segment, as well as collaborate with other marketing teams such as our Content & Community, Demand Gen, Events and Partnerships, to influence campaigns for the Enterprise segment.

This role is a great fit for someone who loves to problem-solve through complexity, enjoys working with sophisticated buyers, and wants to own a full segment end-to-end.

Your Background

There's no perfect path into this role. We're open to a variety of backgrounds, including:

• Product Marketing
• Sales Enablement
• Competitive Intelligence
• Solutions Consulting or Sales Engineering

What You’ll Do

Own Enterprise
[…]
rety:

• 30 min: Recruiter Screen with Talent Team
• 45 min: Interview with Hiring Manager (Rosalia)
• 30 min: Interview with Marketing
• Assignment
• Final Round with key stakeholders

BENEFITS

• You’ll get the time to do things the right way; we put a lot of emphasis on high quality work and avoid quick hacks as much as possible.
• Competitive compensation is offered.
• 10-year exercise window for stock options. You shouldn’t feel pressure to purchase stock options if you leave Ashby —do it when you feel financially comfortable.
• Unlimited PTO with four weeks is recommended per year. Expect “Vacation?” in our one-on-one agenda until you start taking it 😅
• Twelve weeks of fully paid family leave in the US. We plan to expand this to employees in other countries as situations arise.
• Generous equipment, software, and office furniture budget. Get what you need to be happy and productive!
• $100/month education budget with more expensive items (like conferences) covered with manager approval.

Ashby’s success hinges on hiring great people and creating an environment where we can be happy, feel challenged, and do our best work. We’re being deliberate about building that environment from the ground up. We hope that excites you enough to apply

Ashby provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity, or gender expression. We are committed to a diverse and inclusive workforce and welcome people from all backgrounds, experiences, perspectives, and abilities.

Ashby is committed to a fair and transparent hiring process. We confirm that this advertisement is for an active, existing vacancy within our organization. Please be advised that we may use artificial intelligence-driven tools to assist our recruitment team in screening, assessing, and selecting candidates for this position.