Senior Product Designer, AI Registry
Babylist · Canada
Posted by Babylist on their careers site · View the original posting
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What the Role Is
The modern tech stack has collapsed the distance between designing an experience and shipping it. We're hiring Senior Product Designers to build the next generation of Babylist by leveraging this reality.
The Senior Product Designer is the primary owner for user experience, delight, and interaction quality on the team. Equal parts skilled designer, hands-on researcher, and AI-enabled builder, you own how things feel, think broadly about user flows across the full Babylist experience, and hold the bar for whether something is intuitive, beautiful, and emotionally right for the user. You work alongside product managers, engineers, and data partners, but you are the one driving the experience layer and making sure every interaction meets both the functional and emotional needs of our users to drive impactful outcomes for the business.
You flex beyond the basics by running research, standing up working prototypes (in hours not days), and contributing to production-quality front-end code ensuring polish is never a trade-off. You help Babylist make the transition into AI-native product development by modeling what an AI-native designer does every day.
In this role, you shape how parents discover products, receive gifts, and navigate early parenthood across web and native mobile. These are not casual interactions. Families are making decisions during one of the most meaningful and overwhelming transitions of their lives. The experience has to be easy to use, easy to understand, and worthy of the trust they place in us.
Who You Are
- Craft and experience obsessed . You care deeply about how things feel, not just how they function — the transitions, motion, and details most people can't articulate but everyone responds to. You have a portfolio of shipped consumer product work across web and native mobile that proves it.
- A systems thinker. You see how a single interaction fits into a broader flow, how flows connect across products, and how the design system enables all of it. You design for coherence, not just screens.
- Industry aware and pattern fluent. You know the interaction patterns and design conventions that have become table stakes — and when to apply them versus evolve them for what Babylist families actually need.
- Human-and-data-centered. You plan and run generative and evaluative research yourself, bring concrete qualitative and quantitative evidence into design decisions, and communicate design rationale clearly and persuasively.
- Product savvy . You know what's worth building, what UX is right for a given context, and what will resonate with users in ways that support the business's goals — making engineers and PMs faster by reducing ambiguity and tightening scope.
- Critical thinker. You question assumptions and stress-test ideas before committing to them, distinguishing between what the data says and what people want it to say. You approach problems with creativity and multi-dimensional thinking.
- Fee
[…]
r career advancement
- We believe technology and data can solve hard problems
- We're committed to career progression and performance-based advancement
Benefits
- Company-paid medical, dental, and vision insurance
- Retirement savings plan with company matching and flexible spending accounts
- Generous paid parental leave and PTO
- Winter Wonder Week: the whole company takes a paid week off at the end of the year, whether or not you celebrate anything, so everyone's out at once and comes back refreshed
- Remote work stipend to set up your office
- Perks for physical, mental, and emotional health, parenting, childcare, and financial planning
Important Notices
Recorded Interviews. Babylist uses an interview recording tool to record and transcribe interviews for evaluation purposes in accordance with applicable privacy laws. By participating in an interview, you consent to this recording and transcription.
Interview Integrity. AI is part of how we work at Babylist. We expect you to use it too. Your application and interviews should still reflect you and your own thinking. We'll tell you when AI is encouraged. Misrepresentation at any stage may result in removal from consideration for this and future roles.
How We Review Applications We use AI throughout our hiring process to help review, screen, and assess applications. These tools support our team's review; they do not replace it, and every hiring decision is made by a person.
Connections at Babylist. If you have a family member or close personal relationship with a current Babylist employee, please let your recruiter know. This helps us keep our process fair and transparent for everyone.
Protect Yourself from Scams. All official outreach comes from the Babylist Talent Team via @babylist.com email addresses only. We will never ask for payment or personal financial information. If you receive outreach via WhatsApp, Telegram, or a non-Babylist email, it's not us. Verify open roles at babylist.com/careers.