Senior Product Marketing Manager
Calendly · Remote · Remote - US · $187.3k–$220.3k
Posted by Calendly on their careers site · View the original posting
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The posting, as Calendly wrote it
What’s in it for you?
Ready to make a serious impact? Millions of people already rely on Calendly, and we’re still in the midst of exciting product growth — it’s a fantastic time to join us. Everything you’ll work on here will accelerate your career to the next level. If you want to learn, grow, and do the best work of your life alongside the best people you’ve ever worked with, then we hope you’ll consider allowing Calendly to be a part of your professional journey.
About the Role
Calendly is looking for a Senior Product Marketing Manager to help shape how we position, launch, and grow our products, including new AI capabilities.
This is a full-stack product marketing role on a small team. You'll work closely with Product and Research to understand customers, develop compelling positioning, and influence product direction. You'll also roll up your sleeves to turn that strategy into work customers actually see, from writing messaging and launch copy to managing go-to-market plans and coordinating execution with other teams.
You'll have genuine influence over product decisions and the ownership to bring that thinking to market yourself.
We're looking for someone who enjoys both sides of product marketing: developing a strong point of view and doing hands-on work to bring it to life. You'll present strategies and go-to-market plans directly to executive leaders, including our CEO, and be expected to explain your recommendations, answer tough questions, and incorporate feedback. You'll also need to be comfortable working independently, navigating changing priorities, and taking projects from early ideas through execution and results.
What You’ll Do
Shape product positioning and influence decisions
- Bring customer and market insights into product decisions. Analyze customer research, feedback, competitive trends, and product data to identify opportunities and make recommendations to Product and Marketing leaders.
- Own product positioning and messaging. Define who our products are for, the problems they solve, what makes them different, and how we communicate their value. Develop and maintain product narratives and messaging that other teams can use.
- Partner with Product and Research early. Help identify important use cases, questions to investigate, and messaging to test as new products and features take shape, especially emerging AI capabilities.
- Bring a clear point of view. Make thoughtful recommendations, explain the evidence and tradeoffs behind them, and work with stakeholders to reach decisions.
Lead go-to-market execution
- Own launches from start to finish. Develop the go-to-market strategy for new products and major features, including the audience, messaging, channel plan, and success metrics.
- Create the actual marketing work. When needed, write clear, compelling copy for product launches, including customer emails, website messaging, in-product education, demo scripts, and sales materials.
- Drive execution ac
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ary Hiring Range
$187,272 — $220,320 USD
Tier 2 Salary Hiring Range
$171,666 — $201,960 USD
Tier 3 Salary Hiring Range
$156,060 — $183,600 USD
The ranges listed above are the expected annual base salary for this role, subject to change.
Calendly takes a number of factors into consideration when determining an employee’s starting salary, including relevant experience, relevant skills sets, interview performance, location/metropolitan area, and internal pay equity.
Base salary is just one component of Calendly’s total rewards package. All full-time (30 hours/week) employees are also eligible for equity awards, and competitive benefits. Eligible Sales employees also qualify for a Sales Incentive program.
Calendly uses the zip code of an employee’s remote work location, or the onsite building location if hybrid, to determine which metropolitan pay range we use. Current geographic zones are as follows:
- Tier 1: San Francisco, CA, San Jose, CA, New York City, NY
- Tier 2: Chicago, IL, Austin, TX, Denver, CO, Boston, MA, Washington D.C., Philadelphia, PA, Portland, OR, Seattle, WA, Miami, FL, and all other cities in CA.
- Tier 3: All other locations not in Tier 1 or Tier 2
If you are an individual with a disability and would like to request a reasonable accommodation as part of the application or recruiting process, please let your Recruiter know when first connecting with them. Calendly is registered as an employer in many, but not all, states. If you are located in Alaska, Delaware, Hawaii, Idaho, Iowa, Montana, Nebraska, North Dakota, Rhode Island, South Dakota, and West Virginia, you will not be eligible for employment. Note that all individual roles will specify location eligibility.
All candidates can find our Candidate Privacy Statement here
Candidates residing in California may visit our Notice at Collection for California Candidates here: Notice at Collection
This role may require occasional travel for company events, team collaboration, or offsites.