Principal Social Media Manager

The posting, as Cambridge Mobile Telematics wrote it

This role blends the tech and human story. As our Principal Social Media Manager, you'll show what an AI leader in mobility looks like to the insurance, automotive, and public-sector leaders who depend on us, the AI talent who want to build here, and the wider industry watching where mobility AI goes next. You'll put road safety in front of millions of people: drivers, families, and the companies that can change what happens on the road. Behind every number in our data is a person who made it home. Your job is to make people see it, share it, and act on it. Your work will help save lives.

You'll build CMT's social presence from the ground up: start our paid social program, make LinkedIn the place industry leaders follow for mobility AI, and use Instagram and Facebook to show the people and culture behind the work. You'll create amazing content yourself, shape it for each platform, put paid behind what wins and works, and use AI to move faster than teams twice our size.

You'll have a design team, a paid budget, and direct access to leadership. You'll report to the Director of Marketing and work daily with Communications, Design, Product Marketing, Events, and People Operations.

CMT is looking for a Principal Social Media Manager I to help us change the world. CMT has helped protect over 65 million drivers and prevent over 126,000 crashes worldwide. We build AI to solve some of the most difficult challenges in mobility — understanding and reducing risk, detecting crashes, and getting people life-saving help. The problems are hard. The impact is real. No matter your role, your work will matter at CMT.

Responsibilities

• Use independent judgment and discretion to develop and execute CMT's organic and paid social media strategy across LinkedIn, Instagram, and Facebook, aligning content with business goals and growth opportunities
• Own and manage the social media calendar, supporting product launches, research, company news, events, recruiting, and industry trends
• Create and publish engaging, platform-specific content, including short-form videos, carousels, graphics, and photography
• Partner with AI, Data Science, Product, and Marketing teams to translate CMT's technology, products, and research into compelling, accessible content
• Collaborate with Design and Employer Brand to maintain brand consistency, elevate creative content, and support talent acquisition initiatives
• Plan, execute, and optimize paid social campaigns, including audience targeting, creative testing, budget management, and performance analysis
• Develop employee advocacy initiatives and partner with Sales to expand CMT's reach and engagement with target audiences
• Manage social media engagement, community relationships, and social listening to identify emerging trends, opportunities, and potential issues
• Establish and track social media KPIs, analyze performance, and provide actionable recommendations to Marketing leadership
• Leverage AI tools to strea

[…]
ility and road safety

• Move fast, own outcomes, do work that matters
• High ownership, small teams, and direct access to leadership — no layers between your work and its impact
• Unlimited PTO, flexible scheduling, competitive salary, annual performance bonus, RSUs, and full benefits including medical, dental, vision, and 401k match
• Summer Fridays provide team members with half days to recharge
• Join one of our employee resource groups: Black, AAPI, LGBTQIA+, Women, Book Club, and Health & Wellness
• Comprehensive wellness, education, and employee assistance programs

Commitment to Diversity and Inclusion

At CMT, we believe the best ideas come from a mix of backgrounds and perspectives.

We are an equal-opportunity employer committed to creating a workplace and culture where everyone feels valued, respected, and empowered to bring their unique talents and perspectives. Diversity is essential to our success, and we actively seek candidates from all backgrounds to join our growing team.

We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status or disability state. CMT is headquartered in Cambridge, MA. To learn more, visit www.cmtelematics.com and follow us on Instagram @cmt.ai

A bout Cambridge Mobile Telematics

Cambridge Mobile Telematics (CMT) is the world’s largest telematics and AI company for safer mobility. Its mission is to make the world’s roads and drivers safer. The company’s AI-driven platform, DriveWell Fusion®, proactively identifies and reduces driving risk, leading to fewer crashes and injuries. To date, CMT’s technology has helped prevent over 126,000 crashes worldwide. CMT enables partners to measure risk, detect crashes, provide life-saving assistance, and streamline claims. Headquartered in Cambridge, MA, CMT operates globally with offices in Budapest, Hungary; Chennai, India; Seattle, Washington; Tokyo, Japan; and Zagreb, Croatia. Learn more at www.cmt.ai.