Senior Product Marketing Manager

The posting, as Dealpath wrote it

Senior Product Marketing Manager, San Francisco, CA

Dealpath is looking for a Senior Product Marketing Manager to help shape how we position, launch, and grow our platform as we expand the role of AI, data, and intelligent workflows across institutional commercial real estate.

Sitting at the intersection of Product, Marketing, Sales, Revenue and Customer Success, this role will turn customer insight, market dynamics, competitive intelligence, and product innovation into differentiated positioning and go-to-market strategies that drive adoption and growth.

You’ll play a critical role in strengthening Dealpath’s platform narrative, identifying where we have the greatest opportunity to win, and bringing new products and capabilities to market. We’re looking for someone who can combine strategic thinking with hands-on execution, use data to make better decisions, and embrace AI as a core part of how modern product marketing gets done.

What You’ll Do

• Own positioning and market narrative. Develop and evolve positioning, messaging, and value propositions across Dealpath’s platform, products, audiences, and priority use cases. Translate complex AI, data, and product capabilities into clear customer value and help strengthen Dealpath’s position as an AI-driven platform for institutional commercial real estate.
• Lead go-to-market strategy and product launches. Own GTM strategy for major launches and new capabilities, defining audiences, use cases, messaging, enablement, success metrics, and cross-functional execution. Partner closely with Product, Sales, Customer Success, Demand Generation, Communications, and Revenue Operations to drive adoption and commercial impact.
• Own customer, market, and competitive intelligence. Develop a deep understanding of our buyers, customers, competitors, and market. Lead customer research, competitive intelligence, and win/loss analysis to uncover buying triggers, unmet needs, competitive strengths and weaknesses, and opportunities for Dealpath to differentiate. Turn those insights into recommendations for Marketing, Sales, Product, and leadership. Partner closely with Product during discovery and solution design, bringing customer, market, and competitive intelligence to help shape what we build
• Shape ICP, segmentation, pricing, and growth strategy. Use qualitative and quantitative data to refine priority ICPs, personas, use cases, and market opportunities. Partner with Product, Sales, Finance, and Customer Success on pricing and packaging strategy, and use customer, pipeline, adoption, and market data to inform commercialization and growth decisions.
• Enable Sales and influence Product. Equip customer-facing teams with compelling narratives, competitive guidance, training, battlecards, objection handling, and other high-impact enablement. Bring customer and market insight into product planning, roadmap discussions, naming, packaging, differentiation, and commercialization.

Qualifications

• 7+ years

[…]
l be based upon several factors including your experience, qualifications, education, location, and the skills assessed in Dealpath's interview process.

• Your actual compensation will be confirmed in writing at the time of offer.
• Dealpath's compensation ranges are determined by current market data, so compensation data posted on our job posts may change as new market data becomes available.

About Dealpath

Dealpath is the world’s largest and most trusted AI-powered operating system for real estate investing. To date, the platform has powered more than $10 trillion in transactions, partnering with hundreds of firms, including leading global institutions such as Blackstone, Nuveen, LaSalle, CBRE IM, MetLife, Newmark, Oxford Properties, New York Life, UBS, Manulife, DWS, and Principal.

By bringing together the only private exchange for institutional real estate listings, investment data, and intelligent execution workflows into a single platform, Dealpath enables firms to capture more opportunities, make faster decisions, execute efficiently, and deliver superior returns.

Our company is led by an experienced team and backed by a combination of top tier venture capital firms and strategic industry partners including: Blackstone, Nasdaq, 8VC, JLL Spark, WTI, GreenSoil Investments, LeFrak, Milstein, Bechtel, and Morgan Stanley Expansion Capital.

We value your voice! If you get excited about solving real business challenges and working closely with other smart folks in a winning culture — we’d love to meet you!

Interview Process Notice

Dealpath conducts interviews via video conference. To support our interviewers with accurate note-taking, we may use AI-assisted transcription tools during your interview sessions. By participating in the interview process, you acknowledge that interviews may be recorded or transcribed using these tools for note-taking purposes only. Transcripts are used solely for internal evaluation and are not shared outside of the hiring team.