Global Marketing Manager

The posting, as Entropico wrote it

About Entropico
Entropico is a global creative company that moves effortlessly between advertising and entertainment. We use bold ideas, strong storytelling and innovative technology to connect audiences and brands to culture. Entropico’s foundation is our positive and collaborative culture and our passion for pushing the boundaries of how brands tell stories. Innovation and agility are key to our success.

About the role

Please Note: This role will work across our APAC, North American and European markets, so we are open to the right candidate in Sydney, Los Angeles or New York City for an in-office role.

As we embark on a five-year growth phase, expanding our geographic footprint, winning bigger global client accounts, and diversifying our project portfolio, we are looking for our first dedicated Global Marketing Manager to build and drive our marketing presence across Australia, North America, and Europe.
As our dedicated marketing lead at Entropico, you will own, build and execute Entropico’s global marketing function from the ground up. Operating as both a proactive strategist and a hands-on executor, you will own our brand channels, elevate our profile across the creative industry, and drive qualified inbound opportunities for our commercial team.

This role requires an entrepreneurial, self-directed operator who thrives in a building phase, someone who can align with leadership on quarterly growth priorities at 9:00 AM, and write copy, edit video content, build a campaign presentation, or prepare an award entry at 2:00 PM.
Responsibilities

• Translate studio growth objectives into a cohesive global marketing calendar across AU, North America, and the UK/EU.
• Manage, monitor, and optimise our global digital footprint to generate high-quality inbound inquiries from brands and agency leads.
• Partner closely with the sales team to refine our pitching strategies, and land new accounts.
• Own our digital presence, creating and curating high-impact B2B and B2C content with a heavy focus on LinkedIn, video content and thought leadership.
• Highlight studio projects, behind-the-scenes stories, and creative milestones with polished written and visual storytelling.
• Manage and actively engage with our online community across primary industry channels.
• Lead global award submissions (e.g., Cannes Lions, D&AD, AWARD Awards, Ciclope) from drafting narrative entries to managing deadlines.
• Identify and secure strategic PR coverage, trade publication features, and speaking opportunities for Entropico talent and leadership.
• Optimise our global digital presence across search engines, including AEO and SEO frameworks.
• Conceptualise and run targeted industry events and co-marketing partnerships that connect us with key brand decision-makers in AU, the US, and the UK/EU.
• Run and streamline conversion tracking and clear reporting metrics to show channel performance and inbound lead sources.
• Brief and oversee freelance copywriters

[…]
s, shaping agency
value propositions, and supporting high-stakes sales cycles.

• Exceptional organisational skills with a proven track record of managing multiple initiatives, strict deadlines, and external vendors independently.
• Comfortable working across international time zones (AU, US, UK).

At Entropico we -

• Thrive autonomously and in team scenarios.
• Work collaboratively with the other teams to ensure the output of work is always of the highest quality possible.
• Add value to all productions & processes & contribute to the business's overall success.
• Most importantly, act within the best interests of Entropico.

Why Work With Us?
Entropico's commitment to investing in its talented community is proudly shared worldwide. In every location;

• You’ll be working with a world class team that delivers some of the industry’s most exciting projects. Here’s a taste of what we do: https://entropico.com.au/
• Ownership of a fundamental function within the business, and a direct line to executive leadership.
• An in-house creative machine to make your marketing initiatives look and feel top-tier.
• An opportunity to build and lead a global team as the company scales toward its multi-year revenue targets.
• Highly competitive Paid Parental Leave programs.
• 100% free access to our EAP partners, Future Culture, who were carefully selected for their exceptional quality of psychologists, psychotherapists and coaches available to support you through the trickier parts of life.
• Co-funded learning to support your career progression.
• A creative and welcoming team that supports the whole person, not just the employee.

Additionally, in the US, we offer

• Highly competitive benefits, including Medical, Dental and Vision coverage.
• 401K Matching up to 6%
• Paid sick leave and Unlimited PTO

California Base Pay Range: $120,000 - $150,000 per year. Placement within the range is determined by location, relevant experience, skills and job-related knowledge.