VP, Demand Generation
Five9 · Hybrid · Irving, TX (Hybrid) · $310k–$340k
Posted by Five9 on their careers site · View the original posting
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The posting, as Five9 wrote it
Join us in bringing joy to customer experience. Five9 is a leading provider of cloud contact center software, bringing the power of cloud innovation to customers worldwide.
Living our values everyday results in our team-first culture and enables us to innovate, grow, and thrive while enjoying the journey together. We celebrate diversity and foster an inclusive environment, empowering our employees to be their authentic selves.
Growth at Five9 depends on a demand engine that works across regions, segments, partners, and the installed base — and on a marketing organization willing to own the outcome all the way through to a qualified conversation with a buyer, not just the click that started it. That is where this role comes in.
Position
We are looking for a Vice President of Demand Generation to build and run the pipeline engine for Five9. Reporting to the Chief Marketing Officer, this leader owns global campaign strategy, account-based marketing, partner marketing, customer marketing, the full events portfolio, and the sales development organization that converts the demand those programs create.
The role is measured on the whole path: response, qualification, opportunity, and pipeline that Sales is willing to forecast. This leader will partner with the Chief Sales Officer, the regional and segment sales leaders, the Partner organization, and the teams they lead.
The right candidate is not a channel specialist who has spent a career optimizing paid media, and not a program manager who runs the calendar while someone else carries the number. This is closer to a general manager of demand — a leader who can set global strategy, run several teams with different rhythms and different definitions of success, and stand behind a pipeline commitment to the Sales organization every quarter.
Five9 sells AI for customer experience, and we hold ourselves to the same standard we set for our customers. We expect this leader to apply AI across the demand engine — audience selection and prioritization, creative production and localization, campaign operations, sales development research and outreach, and the measurement loop that connects spend to pipeline to bookings.
Key Responsibilities
Campaign Strategy and Integrated Demand
- Own the global campaign strategy — the themes, the calendar, the channel mix, and the offer architecture that carry buyers from first awareness to a sales conversation.
- Set and deliver pipeline targets by region, segment, and industry , building the plans and the budget allocation that make those targets credible before the quarter starts.
- Build for international markets on their own terms — regional channel mix, language, local buying behavior, and the sales motions that follow.
- Own the demand budget end to end , with the discipline to move it toward the programs producing pipeline.
Account-Based Marketing
- Build and run the ABM motion for strategic and named enterprise accounts — account selection and tierin
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your hiring process.
Additionally, the total compensation package for this position may also include an annual performance bonus, stock, and/or other applicable incentive compensation plans.
Our total reward package also includes
- Health, dental, and vision coverage, beginning on the first day of employment. Five9 covers 100% of the employee portion of the health, dental and vision coverage and shares a high portion of the dependent cost. We also offer Short & Long-Term Disability, Basic Life Insurance, and a 401k saving plan with employer matching.
- Access to an innovative mental health support platform that offers personalized care and resources in areas such as: therapy, coaching and self-guided mindfulness exercises for all covered employees and their covered dependents.
- Generous employee stock purchase plan.
- Paid Time Off, Company paid holidays, paid volunteer hours and 12 weeks paid parental leave.
All compensation and benefits are subject to the requirements and restrictions set forth in the applicable plan documents and any written agreements between the parties.
The US base salary range for this role is below.
$310,000 — $340,000 USD
Five9 embraces diversity and is committed to building a team that represents a variety of backgrounds, perspectives, and skills. The more inclusive we are, the better we are. Five9 is an equal opportunity employer.
Five9 is committed to providing reasonable accommodations for qualified individuals with disabilities throughout the application and interview process. If you need assistance or an accommodation due to a disability, please contact us at accommodations@five9.com to request an accommodation. Requests will be handled confidentially and in accordance with applicable law.
View our privacy policy, including our privacy notice to California residents here: https://www.five9.com/pt-pt/legal .
Note: Five9 will never request that an applicant send money as a prerequisite for commencing employment with Five9.