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Manager, Content Partnerships

FloSports, Inc. · On-site · Austin, TX

Posted by FloSports, Inc. on their careers site · View the original posting

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Open 44 days

The posting, as FloSports, Inc. wrote it

FloSports is a world-class sports media company strategically positioned to be the essential  destination for passionate sports fans, delighting them with live event coverage, breaking news,  highlights, stats, rankings, and team and player profiles. We are growing Our Sports every day  by continuing to invest in our ever-expanding ecosystem, which consists of over a dozen sport  verticals and hundreds of streaming partners. FloSports is creating the home for college  conferences/leagues and sports like grappling, hockey, track & field, racing, cheer, wrestling,  and more, and we are looking for innovative and passionate people like you to help us!

THE ROLE

FloSports is seeking a Manager, Content Partnerships to build and manage a network of influential creators who can help grow awareness, audience engagement and subscriptions across the FloSports portfolio.

This role will lead creator participation in major event campaigns, develop long-term relationships with trusted voices in our sports communities and create programs that extend FloSports’ reach to new and existing fans. The Manager will be based in the Content organization and work across Marketing, Sales, Production, PR/Communications, Global Partnerships and Rights Acquisition to integrate creators into promotional strategies before, during and after key events.

The ideal candidate understands that successful creator partnerships go beyond paid posts. They are built through authentic relationships, differentiated access, compelling storytelling and clear value for the creator, the audience, FloSports and its rights partners.

RESPONSIBILITIES

CREATOR STRATEGY AND NETWORK DEVELOPMENT

  • Develop and execute FloSports’ creator partnership strategy across established and emerging sports verticals.
  • Identify, evaluate and recruit creators whose audiences, credibility and storytelling styles align with FloSports properties and business priorities.
  • Build a diverse creator network that may include athletes, analysts, podcasters, filmmakers, social personalities and sport-specific experts.
  • Establish scalable partnership models ranging from individual event activations to ambassador programs, talent integrations, and longer-term collaborations.
  • Maintain a centralized creator database tracking audience profile, platform presence, sport expertise, relationship history, performance and partnership status.
  • Stay current on creator-economy trends, emerging platforms and new formats that could expand FloSports’ reach.

CAMPAIGN DEVELOPMENT AND EXECUTION

  • Incorporate creators into promotional plans for priority events, rights launches and subscription campaigns.
  • Develop creator briefs that clearly communicate campaign objectives, audience, key messages, deliverables, deadlines, brand requirements and calls to action.
  • Coordinate opportunities such as behind-the-scenes access, athlete interviews, venue experiences, broadcast appearances, social collaboratio

[…]
ess to travel and work occasional nights or weekends around major live events.

BONUS

  • Experience working in sports media, live events, streaming, entertainment or a subscription-based business.
  • Existing relationships with sports creators, athletes, agents or talent managers.
  • Experience connecting creator activity to website traffic, subscriptions, ticket sales or another measurable business outcome.
  • Familiarity with creator discovery, social listening, affiliate tracking and campaign-management tools.
  • Experience developing creator programs for passionate or underserved sports communities.
  • Understanding of FTC disclosure requirements, content licensing and creator usage rights.

OUR COMMITMENT TO DIVERSITY

At FloSports, we are bonded by our passion for sports and our purpose to unite communities around experiences that finally give underserved sports the love they deserve. We recognize the need to build a company that seeks out, embraces, and celebrates our individual differences, ideas, and talent. FloSports is committed to the pursuit of a fair, equal and inclusive workplace where everyone is given the opportunity to grow to their fullest potential.

OUR BENEFITS

  • Recognized three years in a row as a Top Workplace by the Austin-American Statesman
  • Flexibility at work - you can take control of your profession and personal schedule
  • All-hands events hosted in beautiful Austin, Texas
  • Annual equity awards for all top performers
  • Competitive and comprehensive medical, dental and vision plans
  • Peace of mind through company-paid short-term disability, long-term disability and life insurance
  • Generous 401(K) company match vested immediately
  • Progressive parental leave policies
  • Flexible paid time off
  • Hack-a-thons and a full calendar of team-building and social events
  • Company donation to youth teams and leagues that our employees coach
  • Stocked snack bar, catered lunch and breakfast tacos every week