Enterprise Business Development Manager Health, Beauty & Wellness

The posting, as Groupon wrote it

Groupon connects 42 million customers with local experiences - restaurants, events, wellness and travel - and the million-plus merchants who deliver them. Our mission is to get people offline and into the real world at prices that make it possible. We're an AI-native company in the middle of a platform transformation, moving from a deals marketplace to an experience discovery platform that works for customers and merchants at the same time.

About the Role

Groupon’s Health, Beauty & Wellness vertical is scaling nationwide, and closing that gap means landing new and valuable merchants and getting them excited to join the marketplace. This role owns new-logo enterprise acquisition — nationwide chains and multi-market operators in Health, Beauty & Wellness, including massage and spas.

Reporting to your Team Manager, you’ll carry real discretion on deal structure, margin, and contract terms within Enterprise guidelines. You’ll be incentivized based on signed, activated revenue and new accounts.

Note: this position is hybrid in Chicago or Texas but will be remote if located in a different state.

North Star

Turn Groupon’s pipeline for new business; nationwide and multi-market HBW brands that have never signed or aren’t currently live — into activated, revenue-generating, long-term partnerships.

What You’ll Do

Run disciplined B2B outreach against a targeted list of high-value nationwide and multi-market prospects, pulling from your own network, independent research, and the lead pipeline.

Own the new-logo enterprise pipeline: source, pitch, negotiate, and close nationwide and multi-market HBW merchants — often at the C-suite level.

Structure and negotiate complex deal terms — pricing, margin, availability, and contract structure — using Enterprise guidelines.

Understand partner needs and motivations before every pitch: business model, consumer base, competitive position, and profit drivers — so you negotiate from insight.

Hand off cleanly to Merchant Success after close — align on deal terms and strategy so activation doesn’t lose the momentum you built in the close.

Present merchants with strategic proposals and insights to win the deals.

Navigate the Health, Beauty & Wellness industry and articulate the nuances of service packages, appointment-based availability, and multi-location pricing. You understand redemption and voucher methodologies (or you’re a quick study and curious to learn).

Communicate industry trends and insights to Groupon leadership to influence and shape our strategic roadmap for the Health, Beauty & Wellness business.

AI fluency is a requirement from day of hire. Use AI tools daily for prospecting, research, and outreach drafting to compress the time between first contact and signed contract. You have built automations and can create agents to help you scale your work. Groupon uses Claude Cowork and Claude Code, but any similar experience is useful.

Triage how offer structures will work in t
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ndoff rate to Merchant Success — deals that activate on strategy, without renegotiation.

Why You’ll Love It Here

Base Salary: $105-155K + 60% bonus target.

Full benefits package including Medical, Dental, Vision, EAP, 401(k) Match, ESPP, Life & Disability Insurance, FSAs, and more.

Real impact on a high-visibility category.

Autonomy, ownership, and a chance to influence how major national brands show up on Groupon.

Groupon is an AI-First Company We’re committed to building smarter, faster, and more innovative ways of working and AI plays a key role in how we get there. We encourage candidates to leverage AI tools during the hiring process where it adds value, and we’re always keen to hear how technology improves the way you work. If you’re passionate about AI or curious to explore how it can elevate your role you’ll be right at home here.

Groupon’s purpose is to build strong communities through thriving small businesses. To learn more about the world’s largest local e-commerce marketplace, click here . You can also find out more about us in the latest Groupon new s as well as learning about our DEI approach . If all of this sounds like something that’s a great fit for you, then click apply and join us on a mission to become the ultimate destination for local experiences and services.

Beware of Recruitment Fraud: Groupon follows a merit-based recruitment process without charging job seekers any fees. We've noticed an increase in recruitment fraud, including fake job postings and fraudulent interviews and job offers aimed at stealing personal information or money. Be cautious of individuals falsely representing Groupon's Talent Acquisition team with fake job offers. If you encounter any suspicious job offers or interview calls demanding money, recognize these as scams. Groupon is not responsible for losses from such dealings. For legitimate job openings (and a sneak peek into life at Groupon), always check our official career website at Groupon Careers