Senior Data Journalist

The posting, as Imprint wrote it

WHO WE ARE

Imprint helps the world's best brands grow the lifetime value of their customers. We started with co-branded credit cards and rebuilt them to be smarter, more rewarding, and brand-first. We partner with companies like Crate & Barrel, Rakuten, Booking.com http://Booking.com, H-E-B, Fetch, and Shell to launch modern credit programs that deepen loyalty, unlock savings, and drive growth. But the card is just the beginning. We combine advanced payments infrastructure, intelligent underwriting, and deep customer data to create delightful and personalized experiences for members as well as efficient and profitable relationships for our brand partners. Our robust technology and world-class operations allow us and our brand partners to offer powerful financial products without becoming a bank.

In the U.S., co-branded cards alone account for over $300 billion in annual spend, and most still run on decades-old legacy bank systems. Imprint is the modern alternative: flexible, embeddable, and built for how people actually pay today. Backed by Kleiner Perkins, Thrive Capital, Ribbit, and Khosla Ventures, we're building a world-class team to redefine how people pay and how brands grow. If you want to move fast, solve hard problems, and own real outcomes, we want to meet you.

As Senior Data Journalist, you will build Imprint's data storytelling function from the ground up. This is a highly autonomous individual contributor role sitting at the intersection of data science and narrative journalism, the first of its kind at Imprint, and it calls for someone who can operate as a peer to the data science team, not just a consumer of what they hand off.

Working closely with data science, you will independently mine Imprint's payments, merchant, and card member data to surface stories that are credible, data-driven, and genuinely interesting, not promotional. This requires someone who can write production-grade SQL and dbt models themselves, design the analysis with statistical rigor, defend the methodology under scrutiny, and still land the story in clear, compelling prose. You'll set direction independently, hold a narrative strategy under competing priorities, and ship work consistently.

What Success Looks Like in the First 90 Days

• Built and operationalized a data room in partnership with the data science team, including the underlying SQL and dbt models needed to continuously mine and surface story candidates from Imprint's payments, merchant, and card member data
• Defined the core narrative pillars that will guide Imprint's data storytelling, grounded in the company's brand positioning and differentiated data position, with each pillar mapped to specific, defensible data sources and methodologies
• Developed an initial content calendar with proposed story formats and publishing cadence, and shipped at least one full story end to end, from raw data to published piece, demonstrating the full workflow

Responsibilities

• Write and p

[…]
ally rigorous data into compelling, accessible stories for a broad audience

• Track record of working independently to identify, develop, and publish stories without heavy direction
• Ability to hold a narrative strategy and push back constructively when requests fall outside of it
• Comfort operating in ambiguous, fast-moving environments where the function, and its technical infrastructure, is being built for the first time

Nice to Have

• Experience with dbt testing frameworks, data pipeline orchestration, or building analytics infrastructure from scratch
• Data visualization or graphic design skills
• Background in economics or applied statistics, or familiarity with consumer finance, payments, or related verticals
• Experience at a media outlet, think tank, nonprofit, or organization with an established data journalism function

PERKS & BENEFITS

• Competitive compensation and equity packages
• Leading configured work computers of your choice
• Flexible paid time off
• Fully covered, high-quality healthcare, including fully covered dependent coverage
• Additional health coverage includes access to One Medical and the option to enroll in an FSA
• 20 weeks of paid parental leave for the primary caregiver and 8 weeks for all new parents
• Access to industry-leading technology across all of our business units, stemming from our philosophy that we should invest in resources for our team that foster innovation, optimization, and productivity

Imprint is committed to a diverse and inclusive workplace. Imprint is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. Imprint welcomes talented individuals from all backgrounds who want to build the future of payments and rewards. If you are passionate about FinTech and eager to grow, let’s move the world forward, together.