Product Marketing Manager

The posting, as Keyfactor, Inc. wrote it

About Keyfactor

Our mission is to securely connect the world: humans, machines, and AI. Keyfactor is the leader in trust infrastructure for AI and machines, helping the world's largest enterprises and government agencies take control of the cryptographic identities that safeguard every digital interaction. Behind the platform is a global team of people who care deeply about the work and each other. We move fast, think big, and show up for one another every day. If you're looking for work that matters and a team that brings out your best, we hope you'll trust your future with Keyfactor!

Title: Product Marketing Manager

Location: United States (Remote)

Experience: Mid-Level

Job Function: Marketing

Employment Type: Full-time

Industry: Computer & Network Security

About the position

As machine identities multiply, cryptographic risk rises, and AI and quantum computing reshape the market, continued leadership requires a clear understanding of what customers need and the ability to turn complex technology into meaningful business value.

Keyfactor is looking for a Product Marketing Manager to help shape and execute the go-to-market strategy for our core solutions. You will work closely with Product, Sales, Customer Success, and Marketing to understand our buyers, strengthen our positioning, bring new capabilities to market, and equip the field to win. You will translate technical capabilities into clear, compelling stories and help connect our solutions to the value of the Keyfactor Trust Control Plane.

This role is a strong fit for a curious, collaborative product marketer who is comfortable learning complex technology, engaging directly with customers and internal experts, and turning insight into high-quality work.

Applicants must be legally authorized to work in the United States.

Responsibilities

• Develop and execute product marketing plans for assigned solutions, defining priority buyers, use cases, market requirements, growth opportunities, and measures of success.
• Build a deep understanding of customers, buyers, competitors, and market trends through research, customer conversations, win-loss analysis, and partnership with Sales and Customer Success.
• Partner with Product throughout the product development lifecycle, bringing customer and market insight into product decisions and supporting validation, launch readiness, and adoption.
• Develop differentiated positioning and messaging that translates technical capabilities into clear business value, connects our solutions to the Keyfactor Trust Control Plane, and informs high-quality content for buyers and the field.
• Independently plan and execute go-to-market launches for new products, capabilities, and offers, coordinating deliverables, cross-functional stakeholders, field readiness, and post-launch follow-through.
• Create sales tools and deliver enablement that help Sales and Partners lead outcome-based conversations, differentiate Keyfactor, and navigate complex

[…]
upport DEIB efforts.

• Wellbeing resources, wellness allowance, mindfulness app free membership, Wellness Wednesdays.
• Global Volunteer Day, company non-profit matching, and 3 volunteer days off.
• Monthly Talent development and Cross Functional meetings to support professional development.
• Regular All Hands meetings – followed by group gatherings.

Our Core Values

Our core values are extremely important to how we run our business and what we look for in every team member:

Trust is paramount.

We deliver security software and solutions where trust and openness are of the highest importance for our customers. We are honest and a trusted partner in every aspect of business.

Customers are core.

We strategize, operate, and execute through a customer-centric view. We prioritize the security interests of our customers, and we act as if their data were our own.

Innovation never stops, it only accelerates.

The speed of change is accelerating. We are committed, through investment and focus, to stay ahead of the innovation curve.

We deliver with agility .

We thrive in high-paced and continually changing environments. We navigate through newly added variables, adjust accordingly, while driving towards our strategic goals.

United by respect .

Respect for all is what unites us. We promote diversity, inclusivity, equity, and acting with empathy and openness, both in our business and in our communities.

Teams make “it” happen.

Vision and goals are not individually achievable – they require teamwork. We pride ourselves in operating as a cohesive team, creating promoters and partners, and winning as one.

Keyfactor is a proud equal opportunity employer including but not limited to veterans and individuals with disabilities.

REASONABLE ACCOMMODATION: Applicants with disabilities may contact a member of Keyfactor’s People team via people@keyfactor.com and/or telephone at 1.216.785.2990 to request and arrange for accommodations at any time.

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