Head of Marketing

The posting, as Nabla wrote it

ABOUT NABLA

Nabla delivers a unified clinical AI platform used by healthcare organizations across specialties and care settings. The platform includes:

Ambient AI documentation that captures clinical conversations and generates structured notes.

AI-powered dictation and clinical workflow tools embedded directly within EHR systems.

Agentic AI capabilities that support multi-step clinical and administrative tasks.

Enterprise-grade infrastructure built for secure deployment across health systems.

THE ROLE

Nabla's next stage of growth requires a stronger product marketing engine at the center of our marketing strategy: sharper positioning, clearer choices across segments and channels, and a GTM organization equipped to win increasingly complex deals. Our go-to-market spans several segments, buyer types, and routes to market, including direct sales and a growing partner and reseller ecosystem.

The Head of Marketing will lead a team of 6-8-person spanning product marketing, growth content, design, and marketing ops. Brand, communications, PR, and events sit with the COO, which keeps your time on positioning, launches, competitive strategy, and pipeline.

RESPONSIBILITIES

PRODUCT MARKETING

• Shape Nabla’s go-to-market strategy across segments, buyer types and routes to market, identifying where we should focus, how we differentiate, and how our narrative evolves as the market changes.
• Own Nabla's positioning and messaging architecture, sharp enough that Sales, CS, Product, and our partners all use the same words
• Build the segment-level narrative across our buyer types, from clinical leadership to operations and finance, and adapt it for each route to market including partners and resellers
• Own launch strategy and execution for new products and modules: readiness, narrative, pricing story, enablement, adoption
• Build the competitive intelligence function: battlecards, win/loss discipline, and a real view of how we win against the incumbents
• Own sales and partner enablement content and make it something the team actually reaches for: pitch, objection handling, ROI and outcomes proof

GROWTH

• Own the demand strategy, in coordination with the COO and growth lead.
• Manage the growth lead who executes it: paid, SEO and web, lifecycle, and account-based programs. You are not expected to be in the weeds of campaign execution
• Own marketing's pipeline number and how it is reviewed

CONTENT

• Point the content team at pipeline and credibility rather than volume
• Prioritize proof over promotion: clinical evidence, outcomes data, customer stories, material that survives procurement and committee review
• Own a single, clear content roadmap and the trade-offs behind it

MARKETING OPS

• Coach and guide the marketing ops manager, ensuring strong alignment and communication between Marketing and the broader company
• Oversee the marketing stack, data, processes, and reporting
• Ensure a clear, measurab

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lures and do better every day.

Stay humble

There’s no place for ego in our team. Our collective success is more important than individual achievements. We see humility as wisdom — keeping focus on the bigger picture.

Feedback is a gift

We embrace feedback and foster a culture of trust and respect that helps everyone grow. We communicate openly about both achievements and challenges, and we actively involve each other in finding solutions.

Committed to diversity

We recognize the ongoing challenge of diversity in tech. Our responsibility starts with fostering an inclusive environment where everyone feels empowered to be their authentic selves and do their best work.

DIVERSITY & INCLUSION

Diversity and inclusivity are fundamental values at Nabla. We embrace individuals from various backgrounds, including race, gender, educational history, sexual orientation, and beyond.

As an equal opportunity employer, we actively seek out and welcome applicants from diverse backgrounds, believing that a wide range of perspectives enriches our team and enhances our ability to innovate and thrive.

AVOID RECRUITMENT SCAMS: STAY SAFE AND INFORMED

There is an active employment and financial scam which uses Nabla to collect personal information. If you’re contacted by a Nabla recruiter, please ensure they are utilizing a nabla.com http://nabla.com email address. We will never ask for the exchange of any money or credit card details during the recruitment process. Nabla utilizes a hiring platform for all applications; please be aware of any suspicious email activity. You can find more information following this link https://consumer.ftc.gov/consumer-alerts/2023/05/scammers-are-hijacking-job-ads-heres-how-spot-fakes.

Nabla does not accept unsolicited CVs from recruiters or employment agencies in response to the Nabla Careers page or a Nabla social media post. Any unsolicited CVs, including those submitted directly to hiring managers, are deemed to be the property of Nabla.