Manager, Marketing Operations

The posting, as Natera wrote it

Position Summary

We are seeking a Manager, Marketing Operations to build and run the systems, processes, and planning infrastructure behind our marketing organization. This person will own the marketing and digital technology planning system, manage the project management system, and grow a team of SMEs. You will be the connective tissue between brand teams, agencies, medical/legal/regulatory (MLR) reviewers, and finance, making sure work moves efficiently, compliantly, and with visibility.

Key Responsibilities

Enterprise Marketing Technology

• Administer and optimize the marketing planning stack, including platforms such as Vodori, AirTable, Wrike, and Flowcode.
• Partner with IT, Compliance, and Privacy to evaluate, implement, and integrate new and existing tools; manage vendor relationships, licensing, and renewals.
• Define and enforce data governance, taxonomy, data dictionaries, and metadata standards across systems.
• Manage user access, training, documentation, and adoption, and troubleshoot escalations.
• Maintain integrations between systems (e.g., CRM, DAM, MLR workflow, analytics) to support a connected customer view.

Project and Workflow Management

• Own the marketing project management platform (e.g., Wrike,Workfront, Asana): configuration, templates, intake forms, dashboards, administration, and reporting.
• Design and maintain standardized workflows for content development, agency briefing, MLR review, and promotional material approval.
• Track project timelines, resource capacity, and dependencies; flag risks and bottlenecks early.
• Establish KPIs for cycle time, on-time delivery, and review rounds, and report on them regularly.
• Drive continuous process improvement and change management across brand and agency teams.

Oncology Marketing Planning

• Coordinate the annual brand planning calendar and quarterly business reviews for oncology portfolio brands across tumor types.
• Coordinate marketing plans that align HCP, patient, and advocacy tactics with launch timelines, clinical data readouts, and key congresses (ASCO, ESMO, ASH, SABCS, etc.).
• Consolidate cross-brand plans into a single view to reduce overlap and optimize investment.
• Support launch readiness planning of additional systems.

Compliance and Governance

• Ensure marketing processes align with MLR and internal SOPs.
• Maintain audit-ready documentation and partner with Legal and Regulatory on process updates.
• Become an SME in current MLR best practices

Analytics and Reporting

• Share dashboards that give leadership visibility into project status and system usage.
• Translate data into actionable recommendations for ops teams.

Qualifications

Required

• Bachelor's degree in Management Information Systems (MIS), Marketing, Business, Life Sciences, or a related field.
• 5+ years of marketing operations, brand operations, or project management experience in healthcare, biotech, or pharma or similar industry.
• Hands-on experience ad

[…]
s include comprehensive medical, dental, vision, life and disability plans for eligible employees and their dependents. Additionally, Natera employees and their immediate families receive free testing in addition to fertility care benefits. Other benefits include pregnancy and baby bonding leave, 401k benefits, commuter benefits and much more. We also offer a generous employee referral program!

For more information, visit www.natera.com .

Natera is proud to be an Equal Opportunity Employer. We are committed to ensuring a diverse and inclusive workplace environment, and welcome people of different backgrounds, experiences, abilities and perspectives. Inclusive collaboration benefits our employees, our community and our patients, and is critical to our mission of changing the management of disease worldwide.

All qualified applicants are encouraged to apply, and will be considered without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, age, veteran status, disability or any other legally protected status. We also consider qualified applicants regardless of criminal histories, consistent with applicable laws.

If you are based in California, we encourage you to read this important information for California residents.

Link: https://www.natera.com/notice-of-data-collection-california-residents/

Please be advised that Natera will reach out to candidates with a @ natera.com email domain ONLY. Email communications from all other domain names are not from Natera or its employees and are fraudulent. Natera does not request interviews via text messages and does not ask for personal information until a candidate has engaged with the company and has spoken to a recruiter and the hiring team. Natera takes cyber crimes seriously, and will collaborate with law enforcement authorities to prosecute any related cyber crimes.

For more information

• BBB announcement on job scams
• FBI Cyber Crime resource page