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Sr. Manager, Field Marketing

OpenGov · On-site · US | Illinois | Chicago · $145k–$160k

Posted by OpenGov on their careers site · View the original posting

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The posting, as OpenGov wrote it

OpenGov is the leader in AI and ERP solutions for local and state governments in the U.S. More than 2,000 cities, counties, state agencies, school districts, and special districts rely on the OpenGov Public Service Platform to operate efficiently, adapt to change, and strengthen the public trust. Category-leading products include enterprise asset management, procurement and contract management, accounting and budgeting, billing and revenue management, permitting and licensing, and transparency and open data. These solutions come together in the OpenGov ERP, allowing public sector organizations to focus on priorities and deliver maximum ROI with every dollar and decision in sync. Learn about OpenGov’s mission to power more effective and accountable government and the vision of high-performance government for every community at OpenGov.com http://OpenGov.com.

ROLE SUMMARY

The Senior Field Marketing Manager will drive pipeline and revenue growth through strategic field marketing execution, owning the entire field marketing portfolio, budget, and team. You'll develop and execute field marketing strategy across 150-200 events annually, lead the OpenGov Conference and user groups, manage a team of field marketers, and own the pipeline number and ROI for all field initiatives.

You'll be a strategic field marketing leader who combines ABM expertise with event portfolio management, team leadership, and P&L accountability. You'll decide which events to attend, build the business case for each, optimize ROI across the portfolio, and lead your team to execute field marketing at scale using AI and marketing automation.

WHAT YOU'LL DO

Field Marketing Strategy & Portfolio Management

  • Develop and execute annual field marketing strategy aligned with company revenue targets and market priorities.
  • Curate the event portfolio: evaluate and select from 150-200+ potential events annually. Build business cases for events based on target account density, market opportunity, and expected ROI.
  • Manage the field marketing budget—allocate resources across events, staffing, collateral, technology, and team. Track spend and optimize for positive ROI across the portfolio.
  • Own the total field pipeline number and ROI metrics. Set targets for each event and the portfolio; track performance and optimize based on data.

OpenGov Conference & User Groups

  • Own the OpenGov Conference strategy, planning, and execution—including registration, ticketing, content, sponsorships, attendee engagement, post-event follow-up.
  • Develop and manage the user groups and roundtable program strategy. Determine frequency, topics, locations, and engagement tactics.
  • Ensure these signature events drive pipeline, customer advocacy, and market presence.

Team Leadership & Development

  • Lead and manage a team of field marketers. Set expectations, provide coaching and feedback, develop skills, and ensure accountability for outcomes.
  • Delegate event ownership to

[…]
he final compensation will be determined by a number of factors such as qualifications, expertise, and the candidate’s geographical location.

WHY OPENGOV?

A Mission That Matters.

At OpenGov, public service is personal. We are passionate about our mission to power more effective and accountable government. Government that operates efficiently, adapts to change, and strengthens public trust.  Some people say this is boring.  We think it’s the core of our democracy.

Opportunity to Innovate

The next great wave of innovation is unfolding with AI, and it will impact everything—from the way we work to the way governments interact with their residents. Join a trusted team with the passion, technology, and expertise to drive innovation and bring AI to local government. We’ve touched 2,000 communities so far, and we’re just getting started.

A Team of Passionate, Driven People

This isn’t your typical 9-to-5 job; we operate in a fast-paced, results-driven environment where impact matters more than simply clocking in and out. Our global team of 800+ employees is united in our commitment to challenge the status quo. OpenGov is headquartered in San Francisco and has offices in Atlanta, Boston, Chicago, Dubuque, Dallas, and Pune.

A Place to Make Your Mark

We pride ourselves on our performance-based culture, where every employee is encouraged to jump in head-first and take action to help us improve. If you have a great idea, we want to hear it. Excellent performance is recognized and rewarded, and we love to promote from within.

Benefits That Work for You

Enjoy an award-winning workplace with the benefits to match, including:

  • Comprehensive healthcare options for individuals and families
  • Flexible vacation policy and paid company holidays
  • 401(k) with company match
  • Paid parental leave, wellness stipends, and HSA contributions
  • Professional development and growth opportunities
  • A collaborative office environment with weekly catered lunches.