Account-Based Marketing Manager

The posting, as Rithum LinkedIn Board wrote it

Rithum™ is the world’s most trusted commerce network, accelerating how brands, suppliers, and retailers work together to deliver seamless e-commerce experiences. We provide an unmatched platform for brands and retailers, enabling them to accelerate growth, optimize operations across channels, scale product offerings and enhance margins.

Today, more than 40,000 companies trust Rithum to grow their business across hundreds of channels, representing over $50 billion in annual GMV. Using our commerce, marketing, and delivery solutions, our customers create optimized consumer shopping journeys from beginning to end.

Overview

As the Account-Based Marketing Manager , you are responsible for developing and executing highly targeted account-based marketing strategies that drive engagement, pipeline creation, and revenue growth within priority accounts and target segments. Working closely with Sales, Product Marketing, and Demand Generation, you lead personalized one-to-one and one-to-few programs that influence buying groups, accelerate opportunities, and strengthen relationships with strategic accounts. You use account insights, intent data, and AI-enabled tools to drive measurable business outcomes.

At Rithum, all team members are expected to leverage AI to work smarter, accelerate decision-making, automate repeatable work, and improve outcomes. You are encouraged to continuously identify opportunities to apply AI, data, and scalable processes to enhance productivity, drive innovation, and deliver greater value for our clients, partners, and teams while maintaining appropriate judgment, quality, security, and compliance.

Responsibilities

ABM Strategy & Planning

• Develop and execute account-based marketing strategies aligned to enterprise pipeline objectives, sales priorities, and broader demand generation programs.
• Identify and prioritize target accounts and buying groups in partnership with Sales leadership and account teams.
• Design personalized one-to-one and one-to-few engagement strategies aligned to account opportunities and growth objectives.
• Partner with the EMEA Demand Generation Manager and Global Demand Generation to align regional ABM execution to global priorities and messaging.

Account Engagement & Pipeline Development

• Execute multi-channel ABM programs across content, email, digital advertising, direct mail, executive engagement, webinars, and events, partnering with Content and Product Marketing on tailored messaging and assets.
• Create account-specific experiences that increase engagement, accelerate opportunities, and improve conversion rates.
• Support account expansion through targeted upsell and cross-sell campaigns.
• Partner with Customer Marketing, Field Marketing and Events team on upsell and cross-sell programs for existing accounts.
• Own ReachDesk relationship, including direct mail and gifting strategy, vendor management, and budget, tied to account plays.

Sales Partnership & Cross-Functional C
[…]
age, and, where applicable, sales incentives.

For this position, the expected discretionary bonus is 12% of the annual base salary.

Benefits

• Medical, dental and vision benefits: Affordable health care plans and company HSA contributions, starting on Day 1
• A 6% 401(k) match
• Competitive time off package with 20 days of Paid Time Off, 9 Company-Paid holidays, 2 paid floating holidays, 7 paid sick days, 2 Wellness days, and 1 Paid Volunteer Day; at 3 years of service PTO increases to 22 days, and at 5 years it increases to 25 days
• 12 weeks primary caregiver leave & 4 weeks secondary caregiver leave
• Accident, critical illness, and hospital indemnity insurance
• Pet insurance
• Legal assistance and identity theft insurance plans
• Life insurance 2x salary
• Access to the Calm app and the Employee Assistance Program
• $65/month Remote work stipend for internet
• Culture and team-building activities
• Tuition assistance
• Career development opportunities
• Charitable contribution match up to $250 per year

Rithum is an equal opportunity employer. We are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other protected characteristic. All employment is decided on the basis of qualifications, merit, and business need.

We're committed to providing reasonable accommodations in accordance with the law for qualified applicants. If you require assistance during the interview process due to a medical condition or need support accessing our website or completing the application process, please reach out to us by completing the Accommodations Request Form . Your comfort and accessibility are important to us, and we're here to ensure a seamless experience as you explore opportunities with our team.