Director, Integrated Communications- Americas

The posting, as Sol de Janeiro wrote it

Our Story

Launched in 2015, S ol de J aneiro is a globally recognized, award-winning beauty brand, drawing inspiration from Brazil’s beauty rituals, warmth, and spirit. S ol de J aneiro delivers a sensory experience beloved by multi-generational consumers worldwide, with clinically proven results, transformative textures, and transportive fragrances.

Headquartered in New York and launched as a digitally native brand, we have expanded globally with teams in Paris, London, and Germany. Our commitment to excellence has earned high-profile honors, including being named one of TIME1 00’s 2024 Most Influential Companies, Fast Company’s 2024 World's Most Innovative Companies, and WWD Beauty Inc’s Power Brands of 2024, underscoring its leadership in the beauty industry and outstanding workplace . These accolades highlight our dedication to being a leading brand in the beauty industry and an exceptional workplace.

What You’ll Do

Sol de Janeiro is seeking a Director, Integrated Communications – Americas to lead the brand’s earned ecosystem across Communications and Influencer Relations in our largest and most influential market.

This role is responsible for building the strategies, teams, and programs that transform launches, partnerships, cultural moments, talent activations, and brand storytelling into meaningful conversation, advocacy, and cultural relevance. As the leader of the Americas (US, Canada, LATAM) earned organization, the Director oversees both Communications and Influencer Relations, ensuring all earned efforts are strategically aligned, fully integrated, and connected to broader business objectives.

Reporting to the Executive Director, Global Integrated Marketing, Communications & Culture , this role serves as the Americas market’s primary architect of earned strategy and a critical bridge between global priorities and local execution.

The Director partners closely with Culture, Partnerships & GTM, Product Marketing, Creative, Retail Marketing, Global Integrated Brand Media & Talent, Sales, and Americas leadership to ensure every major launch and cultural moment achieves maximum visibility, relevance, and impact.

This leader combines exceptional communications expertise with strong cultural instincts, business acumen, and leadership capabilities. They understand how modern brands earn attention, how creators influence culture, and how earned storytelling drives commercial outcomes.

What You’ll Be Working On

Lead the Americas Earned Ecosystem

Develop and lead the overarching earned strategy across Public Relations, Influencer Relations, creator engagement, brand storytelling, product communications, and cultural activations.

Create a unified approach that brings Communications and Influencer Relations together behind clear strategic objectives.

Establish annual earned priorities, planning frameworks, operating rhythms, and performance expectations.

Ensure earned activity builds brand heat, strengthens brand equity,
[…]
ment, but by the ability to create sustained brand desire.

They know how to turn product launches into cultural moments, creators into advocates, and earned attention into long-term brand equity and business growth.

Success in This Role Looks Like

Sol de Janeiro consistently earns attention beyond the scale of its paid investment.

Launches become conversation-driving cultural moments.

Communications and Influencer Relations operate as one integrated earned organization.

The brand continues to strengthen its cultural relevance and authority within beauty and fragrance.

Earned efforts contribute meaningfully to both brand health and commercial performance.

The Americas market becomes a benchmark for integrated communications excellence across the global organization.

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Salary Range
$160,000 — $180,000 USD

Why Sol de Janeiro?

• Competitive salary and bonus program for full-time team members
• Flexible hybrid work environment with opportunities for collaboration and growth
• Inclusive culture that values diverse perspectives and celebrates individuality
• The chance to be part of a fast-growing, award-winning global beauty brand

The information contained herein is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee, as these may change or new ones may be assigned at any time.

Sol de Janeiro is committed to diversity and inclusion in the workplace. We are an equal opportunity employer and do not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

Requests for accommodation due to a disability or any other protected characteristic can be made at any stage of the recruitment process and during employment by contacting our People Experience Team at careers@soldejaneiro.com .

https://soldejaneiro.com/pages/privacy-policy-sol-de-janeiro