Director, Ad Sales Marketing

The posting, as Spotter wrote it

Overview

Spotter empowers the world's best Creators with capital, data, and insights to scale their programming into sustainable media businesses. Through these partnerships, Spotter helps brands partner with creator-led franchises to unlock growth, amplify impact, and build lasting cultural relevance.

Spotter has already deployed over $1 billion to YouTube Creators to reinvest in themselves and accelerate their growth. With a premium catalog that spans over 725,000 videos , Spotter generates more than 88 billion monthly watch-time minutes, delivering a unique scaled media solution to Advertisers and Ad Agencies that is transparent, efficient, and 100% brand safe. For more information about Spotter, please visit https://spotter.com .

What You’ll Do

The Director, Ad Sales Marketing will lead the development and execution of Spotter’s strategic positioning, advertiser solutions, and creator-led brand partnerships to drive revenue growth and strengthen Spotter’s leadership in the Creator Economy. This is a highly hands-on, roll-up-your-sleeves position for someone who is equally comfortable shaping the strategy and jumping in to execute the work.

You will own opportunities end-to-end: from initial pitch strategy, ideation, positioning, and RFP development through post-sale activation, production, and campaign execution. This role will translate Creator-first insights, cultural moments, and Spotter’s advertising capabilities into compelling programs for brands and agencies, then ensure those ideas are brought to life seamlessly across creators, clients, production partners, and internal teams.

The ideal candidate is a proactive, strategic operator with deep media and integrated marketing experience, a high degree of fluency and passion for the creator ecosystem and evolving entertainment and technology landscape, exceptional written and visual communication skills, and the ability to move fluidly between big-picture strategy and hands-on execution.

Responsibilities include

• Own Spotter’s RFP and proposal strategy for priority brand and agency opportunities, setting the narrative direction, creative positioning, and recommendation framework that brings together Spotter’s full suite of creator-led advertising solutions.
• Lead cross-functional pitch development across Sales, Research, Planning, Creator Partnerships, Product, and Operations, driving alignment, timelines, and stakeholder input to deliver cohesive, insight-driven proposals and presentations
• Lead project management and production oversight for sold campaigns, acting as a primary point of contact between clients, creators, agencies, and internal teams, managing production timelines, client feedback and approvals, creative alignment, and key dependencies to ensure programs are delivered against the agreed scope, strategy, and advertiser expectations.
• Partner closely with internal & 3rd party legal partners to collaborate on the translation of commercial deal points and

[…]
l-oriented, organized, creative problem solver

• Strong working knowledge of Microsoft Office (Excel, Word, PowerPoint and Outlook). Google Drive, Google Docs, Google Sheets & Google Slides.
• Ability to learn new proprietary software and processes quickly and proficiently
• Creative development experience is a plus (graphic design, video editing)

Why Spotter

• Medical insurance covered up to 100%
• Dental & vision insurance
• 401(k) matching
• Stock options
• Discretionary PTO
• Autonomy and upward mobility
• Diverse, equitable, and inclusive culture, where your voice matters

In compliance with local law , we are disclosing the compensation, or a range thereof, for roles that will be performed in New York City. Actual salaries will vary and may be above or below the range based on various factors including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. A reasonable estimate of the current pay range is: $150K-$170K salary per year. The range listed is just one component of Spotter’s total compensation package for employees.
Spotter is an equal opportunity employer. Spotter does not discriminate in employment on the basis of race, religion, creed, color, national origin, ancestry, citizenship, physical or mental disability, medical condition, genetic characteristics or information, marital status, sex (including pregnancy, childbirth, breastfeeding, and related medical conditions), gender, gender identity, gender expression, age, sexual orientation, military status, veteran status, use of or request for family or medical leave, political affiliation, or any other status protected under applicable federal, state or local laws.

Equal access to programs, services and employment is available to all persons. Those applicants requiring reasonable accommodations as part of the application and/or interview process should notify a representative of the Human Resources Department.