Senior Manager, Marketing

The posting, as Sprig wrote it

ABOUT SPRIG

Sprig is building the AI-native successor to legacy survey tools, like Qualtrics, Medallia, and SurveyMonkey. We believe the future of experience research won’t be powered by slow, siloed platforms. It will be fast, intelligent, and deeply integrated into how modern teams build great products.

Our mission is to make deep customer understanding effortless and always on. With Sprig, product teams no longer guess. They know. We are creating a future where AI uncovers insights, accelerates workflows, and enables teams to deliver exceptional customer experiences in real-time.

Companies like Notion, Figma, Coinbase, and TripAdvisor already use Sprig to stay closer to their customers than ever before. We’re scaling quickly toward $100M ARR, launching new AI-powered capabilities, and expanding our impact across the world’s most innovative companies.

If you're energized by bold ideas, rapid growth, and the opportunity to redefine an entire category, we'd love to meet you.

ABOUT THE ROLE

We're hiring a Senior Manager, Marketing to lead Sprig's integrated marketing programs and help accelerate our next stage of growth. Reporting directly to our Chief Revenue Officer, you'll own the planning and execution of marketing initiatives that generate enterprise pipeline, strengthen our market presence, and drive measurable business results.

You'll lead a team across events, content, and campaigns, bringing together creative ideas, data-driven decision-making, and strong execution to build marketing programs that deliver results. This is a hands-on leadership role where you'll balance setting direction, developing your team, and rolling up your sleeves to get things done.

You'll partner closely with Sales, Customer Success, and Product to engage enterprise buyers, support revenue growth, and establish Sprig as the AI-native alternative to legacy research platforms.

As Sprig scales toward its next stage of growth and a future Series C, you'll have meaningful ownership, direct exposure to executive leadership, and the opportunity to help shape and scale our marketing engine.

This role is ideal for a builder and player-coach who thrives in a fast-moving environment, takes accountability for results, and is excited to make a significant impact at a growing B2B SaaS company.

This is a hybrid position requiring four days per week at our downtown San Francisco HQ, conveniently located near Montgomery BART.

YOUR IMPACT

• Drive enterprise pipeline. Own the planning, execution, and optimization of integrated marketing programs that generate qualified pipeline, engage target accounts, and support revenue growth.
• Lead integrated marketing campaigns. Develop and execute coordinated programs across field events, executive dinners, content, digital campaigns, and other channels to reach and convert enterprise buyers.
• Lead and develop the marketing team. Manage, coach, and develop a team across events, content, and campaigns, establishing

[…]
e Employee Equity

• 401K Program
• Medical, Dental, and Vision Benefits
• FSA/HSA Benefits
• $175/month Commuter Benefit
• Additional Wellbeing Benefits
• Flexible Paid Time Off
• Paid Parental Leave
• Professional Development Stipend
• Hybrid Office Policy
• Lunch and dinner daily
• Company Sponsored Social Events

At Sprig, we pride ourselves on being a people-first company where your contributions matter and your impact is visible. We’ve been recognized as a Great Place to Work® for three consecutive years and have also been named one of Fortune’s Best Workplaces in the Bay Area® and one of Built In’s Best Places to Work®.

OUR COMMITMENT TO DIVERSITY AND INCLUSION

We prioritize diversity within our team and value different perspectives, educational backgrounds, and life experiences. We encourage people from underrepresented backgrounds to apply.

EMPLOYEE PAY DISCLOSURE

The OTE range for this full-time position is $180,000 - 230,000 + Equity + Benefits. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all locations (San Francisco, CA; New York, NY). Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Please note that the compensation details listed in postings reflect the base salary only, and do not include equity or benefits.

Please beware of scammers who are posing as Sprig and Sprig team members. Our recruiters use @sprig.com http://sprig.com email addresses exclusively. We do not conduct interviews via text or instant message, and we do not ask candidates to purchase equipment through us or solicit money from you. If you have been contacted by someone claiming to be from a different domain about a job offer, please report it as potential job fraud to law enforcement and contact us.