Senior Content Marketing Manager, Institutional

The posting, as Stellar Development Foundation wrote it

Interested in working on cutting-edge blockchain technology and creating equitable access to the global financial system? Since 2014, the mission-driven team at the Stellar Development Foundation (SDF) has helped fuel the tremendous growth of the Stellar blockchain network, an open-source platform that operates at high-scale today. Developers and companies around the world build on it, and the SDF team is expanding to support the rapidly growing and changing Stellar ecosystem.

As Senior Content Marketing Manager, Institutional, you'll be SDF's institutional voice: the storyteller, educator, and persuader behind the content that influences banks, asset managers, and payment companies to build on Stellar. Most blockchains were built to route around regulated finance. Stellar was built to run it, and institutions are now testing that claim in production. You'll own the institutional content program, from case studies and solution briefs to recurring briefings and ABM content tracks, working alongside BD and Growth leaders, Product Marketing, Digital Strategy, and agency partners to move institutions from evaluation to decision.

In this role, you will

• Become the institutional voice behind the blockchain for regulated finance. Tell the story of finance moving onchain through case studies, primers, one-pagers, and web experiences that win over the full buying committee at issuers, asset managers, banks, and payment providers, from heads of digital assets and CFOs to risk, compliance, legal, and operations teams. Each asset maps to a buyer, a stage, and a specific solution like issuance, movement, or capital deployment.
• Reduce friction at the middle and bottom of the funnel. Your enablement content moves institutions from evaluation to decision. Turn active deals and signed partners into case studies, account-specific collateral, objection handling, and follow-up material, and make sure every priority buyer, deal stage, and solution has the content it needs.
• Be the keeper of the institutional narrative. Partner with Product Marketing, Social, Digital Strategy, and our agency partners so a single idea ships across every channel: a long-form piece, a newsletter, a LinkedIn post, a web page, and a short video cut.
• Design and own full content motions. Build recurring programs, such as a briefing for institutional decision-makers or an ABM content track, from concept through distribution and measurement.
• Support executive thought leadership. Produce the assets that extend SDF leadership's thought leadership: research and data for essays, charts and exhibits, and derivative cuts for newsletters, web, and social.
• Fuel event-driven outreach. Build the invitation copy, outbound sequences, pre-event briefs, and account-specific one-pagers that bring the right partners and prospects to Meridian and institutional roundtables, then the follow-up material that keeps those conversations moving.

You have

• 7–10 years in content

[…]
provides builders and financial institutions worldwide a platform to issue assets, and to send and convert currencies in real time creating real world utility. Founded in 2014, the Stellar Development Foundation (SDF) supports the continued development and growth of the Stellar network and also serves the ecosystem of NGOs, corporations, universities, small businesses, governments, and solo entrepreneurs building on the Stellar network through tooling, funding and strategic collaborations. Together, Stellar is where blockchain meets the real world.

About the Stellar Development Foundation

The Stellar Development Foundation (SDF) is a non-profit organization focused on working with and supporting change-makers to create equitable access to the global financial system through blockchain technology. SDF provides grants, investments, funding, and other awards to builders and organizations. SDF also develops resources and tooling on the Stellar network to help unlock real world utility. As a nonprofit foundation, SDF puts the health of the Stellar network and the Stellar ecosystem and its mission above all else.

We look forward to hearing from you!

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Fair Chance Ordinance

Pursuant to the San Francisco Fair Chance Ordinance https://www.sf.gov/information--fair-chance-ordinance, we will consider for employment qualified applicants with arrest and conviction records.

SDF is committed to diversity in its workforce and is proud to be an equal opportunity employer. SDF does not make hiring or employment decisions on the basis of race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other basis protected by applicable local, state or federal law.