Senior Manager, Consumer Communications

The posting, as The Weather Company wrote it

About The Weather Company

The Weather Company is the world’s leading weather provider, helping people and businesses make more informed decisions and take action in the face of weather. Together with advanced technology and AI, The Weather Company’s high-volume weather data, insights, advertising, and media solutions across the open web help people, businesses, and brands around the world prepare for and harness the power of weather in a scalable, privacy-forward way. The world’s most accurate forecaster globally, the company reaches hundreds of enterprise clients and more than 360 million monthly active users via its digital properties from The Weather Channel (weather.com) and Weather Underground (wunderground.com).

AI is part of how we work

Human judgment, expertise, and creativity remain essential and are amplified by AI. We expect everyone in this role to use AI thoughtfully and proactively to accelerate their performance, improve the quality of their work, and explore new possibilities. We are looking for people who are curious, adaptable, and excited to help shape an AI-enabled culture that delivers better outcomes for our customers and our company.

Job brief

Our Consumer business — weather.com, The Weather Channel app, Storm Radar, Weather Underground, and the advertising business that runs across them — is our largest and fastest-moving. It's where hundreds of millions of people meet the brand.

We're hiring a Senior Manager of Consumer Communications to serve as the dedicated communications business partner to that business. This role is part of The Weather Company's Integrated Communications team, reporting to the VP, Integrated Communications, and will sit with Consumer leadership in New York. You'll be embedded in how the business plans, launches, and leads — close enough to the work to shape it, and connected to the full communications function so Consumer gets the whole team behind it.

The anchor of the job is internal. Consumer is growing and changing fast, and the strategy behind that change needs to be sharpened into something people can repeat: clear objectives, clear expectations for how the organization works, and a through-line connecting the day-to-day to where the business is going. This is the first role dedicated to that work for Consumer, and you'll build it alongside the leaders who own the strategy.

From there, the job expands outward. You'll own the communications strategy for our biggest go-to-market and product moments and define the story Consumer takes to market — bringing a recommendation rather than a menu of options, and keeping launches moving when decisions stall. The external work isn't a separate job; it's the same narrative, told to a different audience.

This role covers the full Consumer portfolio, including our advertising business — so you'll be as comfortable with consumer tech and lifestyle press as with the ad and ad-tech trades.

This is an individual contributor role with high visi
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ct line. This role is that job for our largest business.

• Worked directly with a leadership team to turn a strategy into a narrative people can repeat, and kept an organization oriented through real change: reorgs, leadership transitions, shifts in how the business works.
• Owned internal communications as a core part of the job rather than an occasional add-on — all-hands, leadership counsel, the full cadence.
• Owned the communications strategy for major product launches or brand moments end to end, with results you can point to.
• Can find the story and change how it's told across audiences — employees, leaders, executives, press — without losing the thread that connects them.
• Strong editorial judgment about what's genuinely earned-media worthy and what isn't — and the credibility to say so to a business partner.
• Worked effectively through a communications partner or agency: clear about the story you want told and the standard for the work, without needing to place every story yourself.
• Comfort in a fast-moving, still-forming environment, with the instinct to build the process rather than wait for one — and genuine interest in owning this work for a business at this scale.
• Experience with an ad-supported business or the advertising trades. (Preferred)

Base Salary: $165,000 - $185,000
The base salary offered will take into account internal equity and may vary depending on the candidate's geographic region of work premises, job-related knowledge, skills, and experience, among other factors.

TWCo Benefits/Perks

• Flexible Time Off program
• Hybrid work model
• Variety of medical insurance options including a $0 cost premium employee coverage
• Benefits effective day 1 of employment include competitive 401K match with no vesting requirement, national health, dental, and vision plans
• Progressive family plan benefits
• An opportunity to work for a global and industry-leading technology company
• Impactful work in a collaborative environment