Vice President, B2B Marketing & Demand Generation
Tillster · Hybrid · San Diego Office · $190k–$225k
Posted by Tillster on their careers site · View the original posting
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The posting, as Tillster wrote it
Vice President, B2B Marketing & Demand Generation
Remote, U.S.-based | West Coast candidates preferred
About Tillster
Headquartered in the USA, Tillster is the global leader in digital ordering and customer engagement solutions. For over a decade we have developed revolutionary self-service, ordering and payments solutions – for mobile, tablet, online, kiosk, call center, and more – creating personalized interactions based on consumer preferences, language, and currency. Our platform is compatible with 15+ unique POS systems, representing over 90% coverage in multi-unit restaurants. We offer one platform: one scalable, enterprise class solution – to create world-class digital engagement solutions. Our mission and passion are one in the same: Empower restaurants and consumers to engage and transact anywhere, anytime, and from any device - one consumer at a time, one order at a time, billions of times over. In doing so, together we are transforming e-commerce in restaurants and making the till grow for Tillster and our customers.
Tillster powers digital ordering, commerce, and guest engagement for leading restaurant brands, including Baskin-Robbins, Burger King, and Raising Cane’s. We’re looking for a senior B2B growth leader who can connect sharp market positioning with demand generation, sales execution, and clear pipeline measurement—and who enjoys both setting the strategy and helping bring it to life.
Ready to help shape the future of digital ordering and guest engagement in the restaurant industry?
THE OPPORTUNITY
You’ll join at an exciting point in Tillster’s growth. A strong foundation is already in place: a new website, full-stack HubSpot infrastructure, an operational ideal customer profile (ICP) framework, always-on paid programs, integrated content campaigns, initial inbound and outbound workflows, and a core presence at industry events, as well as several stellar team members already in place. Your opportunity is to turn that foundation into a repeatable, scalable, and measurable revenue engine.
The role spans two important growth motions: helping develop Tillster’s largest strategic accounts—multinational QSR and fast-casual brands—while building a higher-velocity inbound and outbound engine for qualified multi-unit operators. Done well, this will create more predictable revenue, diversify our pipeline, and build a broader base for future expansion.
You’ll report to the CMO, lead the team and work closely with our shared Design/Creative team, Sales, Product, Account Management, and executive leadership. This is a highly visible role for a collaborative leader who likes building, learning, and making a measurable impact.
WHAT YOU’LL OWN
GTM STRATEGY AND DEMAND-ENGINE LEADERSHIP
- Lead Tillster’s integrated B2B growth strategy—from market awareness through qualified pipeline, opportunity acceleration, and revenue contribution.
- Turn company growth objectives into clear market segments, programs, priorities, i
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part-time employees earn pro-rated PTO.
- Retirement: Effective with your employment start date, you will be eligible to participate in the 401(k) Plan.
- Education, Learning & Development: We offer college tuition and education assistance programs; Udemy Learning courses; and ongoing learning and development opportunities.
Making a Difference in the Tillster Way
Our business and product mission is to empower restaurants and consumers globally; by empowering, supporting, and nurturing the people who are part of the global Tillster team. We are committed to fostering an inclusive and diverse work environment where every team member is respected, empowered, and encouraged to grow. To make this a reality, Tillster is dedicated to embracing diversity in all forms and is proudly an equal opportunity employer. We do not discriminate based on race, color, religion, national origin, gender identity, sexual orientation, age, family/parental status, marital status, veteran status, disability, or any other protected status.
Follow us on
Tillster: https://www.tillster.com/
Tillster Careers: https://www.tillster.com/careers
LinkedIn: https://www.linkedin.com/company/tillster/
Tillster is proudly an Equal Opportunity Employer
No Visa Sponsorship
Principals only – no Agencies or calls please
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Tillster cares about the safety of all our employees—even those we’ve yet to hire
RECRUITMENT FRAUD WARNING
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- Require payment or fees
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- Extend offers without in-person or virtual interviews
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