Director, Managed Marketing

The posting, as Toast wrote it

Toast creates technology to help restaurants and local businesses succeed in a digital world, helping business owners operate, increase sales, engage customers, and keep employees happy.

About the Managed Marketing Team

ToastIQ Grow pairs restaurants with a dedicated Marketing Success Manager to build strategy, execute weekly multi‑channel campaigns (Email, SMS, Social, Offers/Promos, Loyalty, Gift Cards, SEO/Presence), and analyze results—ultimately helping restaurants improve their marketing operations, save time, and grow first‑party demand.

As Director, Marketing Services, you will own Toast’s managed marketing program from end to end. You’ll set the strategy, service model and operating standards for the business, and lead a team of Managers who each run a team of Marketing Success Managers. You’ll be accountable for program outcomes: customer results, service quality, retention and expansion, unit economics, and the team’s ability to scale.

You are a systems‑minded operator who can translate strategy into clear playbooks and measurable results. You’ll remove friction for Specialists and customers, strengthen our service model, and collaborate closely with Product, Product Strategy, Sales, Customer Success, Legal, and Finance. You’ll set the multi-year vision for how Toast delivers marketing outcomes to restaurants, including the balance between human-led service, automation and product.

A day in the life (Responsibilities)

• Set program vision and strategy. Own the multi-year roadmap for Managed Marketing, including service tiers, packaging, delivery model, and how human expertise, automation and AI fit together. Turn this into annual goals, OKRs and investment cases for senior leadership.
• Build and lead a leadership team. Hire, develop and retain a strong bench of Managers. Set clear expectations, coach them as leaders, run talent calibration and succession planning. Create a culture of high craft, accountability and customer obsession.
• Own program performance and economics. Be accountable for program KPIs such as customer outcomes, retention, expansion and attach, CSAT/NPS, delivery SLAs and cost to serve. Work with Finance on capacity models, headcount plans, pricing inputs and margin improvement.
• Design an operating model that scales. Build the structure, workflows and governance needed to grow the program. This covers segmentation and book-of-business design, capacity and staffing models, QA frameworks, tooling, and playbooks for kickoff, planning, multi-channel execution and reporting. Find where standardization, specialization or automation can raise both quality and efficiency.
• Build mechanisms for insight and accountability. Define the program’s metrics framework, dashboards and business review rituals (weekly, monthly and quarterly) so leaders and partners can see pipeline, delivery health, customer outcomes and team performance. Use data to drive prioritization and continuous improvement.
• Own quality, r

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sks like note-taking, summarization, and documentation of interviews to ensure they can be fully focused on your conversation. All hiring decisions are made by people. We ask that you complete interviews and assessments on your own, without real-time AI tools, recording, or transcription bots, unless we tell you otherwise in advance. To learn more: https://careers.toasttab.com/ai-in-hiring

Our Approach to Hybrid Working

We embrace a hybrid work model that fosters in-person collaboration while valuing individual needs. Our goal is to build a strong culture of connection as we work together to empower the hospitality community, regardless of location. Please visit the Locations page on our career site to learn more about our in-office expectations by region: https://careers.toasttab.com/locations-toast

People Are the Secret Ingredient in Our Recipe for Success

At Toast, our employees are our secret ingredient—when they thrive, we thrive. The restaurant industry brings together people with a wide range of backgrounds, experiences, and perspectives, and we value that same breadth at Toast. We strive to build a culture grounded in authenticity, respect, and humility, where every Toaster has a real opportunity to grow, contribute, and do their best work—raising the bar in delivering exceptional experiences for our customers and each other.

Apply today!

Toast is committed to creating an accessible and inclusive hiring process. As part of this commitment, we strive to provide reasonable accommodations for persons with disabilities to enable them to access the hiring process. If you need an accommodation to access the job application or interview process, please contact candidateaccommodations@toasttab.com .

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