Sr. Director, Marketing Program Management
Tubi · Hybrid · San Francisco, CA; Los Angeles, CA (Hybrid) · $201.8k–$288.3k
Posted by Tubi on their careers site · View the original posting
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About the Role
We are looking for a Senior Director, Program Management to serve as the operating backbone of the global Marketing organization. Reporting directly to the CMO, you will build and steward the operating model through which marketing programs and go-to-market efforts are planned, resourced, funded, sequenced, and delivered — across every marketing function and every international market we operate in.
This is not a role that manages a single portfolio. You will partner closely with growth, communications, marketing (B2B+Brand) and regional teams, and be accountable for the connective tissue between them: the planning process, the marketing budget, the resourcing model, and the systems and tooling the org runs on. You will give the marketing leadership team a full overview “what are we shipping, what will it cost, who is doing it, and when will it land, as well as where a decision, dependency, or trade-off requires leadership attention.”
You will also be expected to lead with AI. We are not looking for someone to rebuild the program management function that existed five years ago — we want a leader who redesigns it around what AI now makes possible.
This is a hybrid role based out of our San Francisco or Los Angeles office. You must be willing to travel to our office two days/week.
What You'll Do
Program & Go-to-Market Leadership
- Own the end-to-end GTM operating model for marketing — from campaign intake and prioritization through briefing, launch, measurement, and retrospective — across all functions and markets.
- Run the planning cadence (annual, quarterly, and campaign-level) that turns CMO strategy into a sequenced, resourced, and committed roadmap.
- Drive cross-functional launches with Content, Product, Engineering, Data, Ad Sales, Legal, and Finance, creating clarity and accountability around scope, dependencies, decision-making, and timing.
- Localize the model for international markets — build a framework that lets regional teams move fast and stay locally relevant without re-inventing global process. As well as learnings to be shared across markets.
- Establish a single source of truth for the marketing calendar, program status, risks, and decisions, and key work and learnings across markets — so teams can see what’s happening, anticipate collisions, and quickly identify where decisions are needed.
Budgeting & Resourcing
- Own the marketing budget process in partnership with Finance: build it, track it, reforecast it, and tie spend to outcomes.
- Build and maintain the resourcing model across in-house teams, agencies, and contractors — with real visibility into capacity, utilization, and where we are over- or under-invested.
- Partner with functional leaders to Lead agency and vendor operations — including scoping, SOWs, performance reviews, and consolidation decisions.
- Make trade-offs visible so the CMO and their leadership team can decide what to fund, what to defer, and what to stop.
Systems &
[…]
ed to Los Angeles, New York City, and San Francisco
$201,800 — $288,300 USD
Tubi is a division of Fox Corporation, and the FOX Employee Benefits summarized here , covers the majority of all US employee benefits. The following distinctions below outline the differences between the Tubi and FOX benefits:
- For US-based non-exempt Tubi employees, the FOX Employee Benefits summary accurately captures the Vacation and Sick Time.
- For all salaried/exempt employees, in lieu of the FOX Vacation policy, Tubi offers a Flexible Time off Policy to manage all personal matters.
- For all full-time, regular employees, in lieu of FOX Paid Parental Leave, Tubi offers a generous Parental Leave Program, which allows parents twelve (12) weeks of paid bonding leave within the first year of birth, adoption, surrogacy, or foster placement of a child in addition to applicable government leave program(s) and FOX’s short-term disability policy. This time is 100% paid through a combination of any applicable state, city, and federal leaves and wage-replacement programs in addition to contributions made by Tubi.
- For all full-time, regular employees, Tubi offers a monthly wellness reimbursement.
About Tubi
Boldly built for every fandom, Tubi is a free streaming service that entertains over 100 million monthly active users. Tubi offers the world's largest collection of Hollywood movies and TV shows, thousands of creator-led stories and hundreds of Tubi Originals made for the most passionate fans. Headquartered in San Francisco and founded in 2014, Tubi is part of Tubi Media Group, a division of Fox Corporation.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.