Sr. Manager, SEO + GEO

The posting, as Walker Sands wrote it

Walker Sands is one of the fastest-growing integrated B2B marketing agencies in the world. We are looking for a high-impact Sr. Manager, SEO + GEO to help fuel that continued growth. Total compensation for this role is expected to be between $77,500 - $89,000 per year.

As an agency, we exist to accelerate growth—for our clients, our people and the B2B industry. We partner with B2B technology and services companies, from high-growth Silicon Valley businesses to global Fortune 500 brands, to drive meaningful business results. At Walker Sands, curiosity sparks new ideas, collaboration makes the work stronger, and people are at the center of everything we do.

Walker Sands is looking for a Senior Manager who loves digging into how search works and helping clients get found. Search engine optimization (SEO) and generative engine optimization (GEO) are part of our agency DNA. Our GEO work includes optimizing for AI-generated answers, an area you may know as answer engine optimization (AEO). We do innovative, cutting-edge work in Search and AI, exploring how they intersect with earned, owned, shared, and paid media. You’ll bring deep expertise to B2B client programs, collaborating on strategy and getting hands-on with technical audits, optimization, and measurement. We’re looking for someone who enjoys investigating difficult questions and testing new approaches.

As a Senior Manager, you’ll be a core member of account SEO and GEO teams and a subject matter expert who helps define priorities and turn ideas into effective client work. You’ll collaborate with account leads, senior strategists, and clients, and may serve as the lead on some engagements. Integrated marketing programs are the norm here: you’ll work with PR, content, social, paid media, web, and analytics teammates to connect search insights with their work and amplify results across channels.

What You Will Do (Responsibilities)

• Collaborate with account leads and senior strategists to help define SEO and GEO strategies. Understand each client’s products, solutions, audiences, and business goals; use that context to set priorities and develop proactive, practical recommendations.
• Independently manage assigned projects, workstreams, and deliverables across multiple client programs. Delegate work to interns, Specialists, and Senior Specialists as appropriate, providing clear direction and reviewing deliverables for quality. Use agency and client project management systems to organize work and keep execution moving.
• Conduct and review technical SEO and GEO audits. Investigate crawlability, indexing, rendering, site architecture, internal linking, structured data, and access for relevant search and AI crawlers. Work with web teams to implement and validate fixes.
• Research keywords, buyer questions, AI prompts, competitors, and the publications, communities, and other sources that shape AI answers. Turn findings into content, website, and authority-building recommendations, coll

[…]
, and learning events to help you grow professionally.

• 🌴 Flexible PTO and Hybrid Work: Take time as needed for vacations, mental health, or personal days. Includes 8 paid holidays, half-day summer Fridays, and a week off between Christmas and New Year.
• 🩺 Health Coverage: Comprehensive medical, dental, and vision plans. Mental health resources, pet insurance, and more.
• 📈Retirement Savings : Employer-matched 401(k) and access to financial planning services.
• 🛡️ Additional Protection: Life insurance, disability coverage, and other benefits that provide added financial security.
• 🧠 Employee Assistance Program (EAP): Free, confidential support for you and your household, including counseling, mental health resources, and help navigating life’s everyday challenges.
• 👶 Family Support: Paid leave for new parents and caregivers, plus policies for fertility treatment, pregnancy loss, adoption challenges, and more.
• 🎯 Performance & Coaching: Regular performance reviews, clear goal-setting, and ongoing coaching to help you understand expectations, grow your skills, and make progress in your career.
• 🎉 Milestone Sabbatical: Celebrate five years with a two-week sabbatical and a $2,000 gift.
• 🤝 Community & Belonging: Employee resource groups, volunteer opportunities, and programs designed to build connection across the agency.
• 🌟 Culture: Our agency offers an award-winning culture. Read more on our website here !

We strongly encourage people of color, lesbian, gay, bisexual, transgender, queer and non-binary people, veterans, parents, and individuals with disabilities to apply. As an equal opportunity employer Walker Sands is committed to diversity, equity, and inclusion and welcomes everyone to our team.

In your application, please feel free to note which pronouns you use (For example – she/her/hers, he/him/his, they/them/theirs, etc).

If you need reasonable accommodation at any point in the application or interview process, please let us know.