Channel Partnerships Manager

The posting, as WellTheory wrote it

ABOUT WELLTHEORY

WellTheory is a digital health company helping people with autoimmune conditions take control of their health through personalized care, nutrition guidance, and ongoing coaching. We're a team of 60+ passionate people who care deeply about helping our members reduce symptoms, feel better, and live fuller lives — while helping employers and payors reduce their spend.

ABOUT THE ROLE

WellTheory is scaling through channel partnerships with major health plan, PBM, and care navigation organizations. As these partnerships grow, we need a dedicated owner of the partner relationship and co-selling motion.

We're looking for a Channel Partnerships Manager to activate and manage these partnerships end-to-end: building the co-selling infrastructure, running joint pipeline reviews, and ensuring every partnership delivers real value on both sides — for our partners, their clients, and our shared members. You'll work alongside our employer and health plan sales team, keeping joint opportunities moving and making WellTheory the easiest partner our partners work with. You'll report to our CEO initially, then to our Head of Commercial.

This is a hands-on, high-ownership individual contributor role. You'll step into in-flight deals on day one, operationalize upcoming partner launches, and build the playbook as you go.

WHAT YOU'LL DO

• Activate in-flight channel partnerships — owning each one from signed contract through first joint deal to steady-state co-selling
• Build the co-selling infrastructure: joint pipeline reviews, opportunity assessment processes, and partner-facing playbooks
• Manage ongoing partner relationships — meeting cadences, executive relationships, and escalation handling
• Drive new channel partnership negotiations from initial conversation through contracting
• Partner with AEs and Sales Ops to ensure channel-sourced leads are properly routed, tracked, and followed up in Salesforce
• Represent WellTheory independently in executive-level partner conversations — running meetings, presenting our model, and earning credibility with senior health plan and PBM stakeholders

YOU MIGHT BE A GREAT FIT IF YOU...

• Have activated partnerships end-to-end — with 7-12+ years in channel partnerships, partner management, or business development in digital health, benefits technology, or health plan/PBM adjacencies. You've taken a partnership from first conversation through negotiation, contracting, co-selling setup, and first revenue — not just managed relationships someone else built

Here are some of the attributes that make a strong candidate for this opportunity:

• Experience building a category, not just selling in one. You’ve worked in environments where the solution didn’t fit neatly into an existing box—and you know how to educate the market, not just compete in it. You’re comfortable introducing new models of care, creating urgency where there isn’t yet awareness, and getting decision-makers to see

[…]
and are open-minded when it comes to new approaches of problem-solving.

• Unreasonably relentless. You've been called a "force of nature" and have done something most people wouldn't (e.g., ran a marathon, started a company, got a degree while working full-time, and/or overcame difficult adversities). Persistence is your middle name and you don't give up easily.

There are very few moments in life where you can change the world at scale and out of those few moments, there are even fewer moments where it is the right combination of passion, impact, and personal growth. We'd be thrilled to have you join us.

WHAT WE OFFER

• A team that genuinely cares about each other and the members we serve
• A fully remote company that gathers every year for an annual retreat
• Compensation: $150-190K base salary and bonus, with the final amount depending on directly relevant skills and experience you bring to the role
• Additionally, you'll receive meaningful equity and benefits.

For your safety: Please remember that WellTheory will only contact you from a @welltheory.com http://welltheory.com email address. Be cautious of emails from other domains. Our recruiting team will never ask for money, fees, or banking information as part of our hiring process. If you're ever unsure, don't click any links and apply directly to a posted role on our career site.

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At WellTheory, we're committed to building a diverse, inclusive, and authentic team — so if you're excited about this role but your experience doesn't check every box, we encourage you to apply anyway. You might be exactly who we're looking for.

WellTheory is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other protected characteristic.

If you require accommodations at any stage of our hiring process, please reach out to our hiring team. We're happy to work with you.