Lead brand marketing manager
Writer · Hybrid · New York City, NY · $141k–$196k
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🚀 About WRITER
WRITER is the AI platform built for the world’s most ambitious marketing and revenue teams, bringing the frontier of AI to the people who drive enterprise growth. With WRITER, autonomous agents work across the buyer journey, continuously executing on market signals and enterprise intelligence to grow revenue faster. Every agent action and asset is grounded in trust, built on an Enterprise Brain that unites brand, product, and company knowledge with fiduciary-grade governance and compliance.
Fortune 500 companies are transforming how they go to market with WRITER, including 3 of the top 5 US banks, 2 of the 5 largest global CPG conglomerates, and 4 of the top 5 US healthcare insurers. Founded in 2020, WRITER is backed by investors including Insight Partners, ICONIQ, Radical Ventures, Premji Invest, Balderton, B Capital, Salesforce Ventures, Adobe Ventures, Accenture, Citi Ventures, IBM Ventures, WndrCo, and others. Learn more at WRITER.com http://WRITER.com.
📐 About the role
In a world where every AI company sounds the same, WRITER is building something different. We believe a great brand doesn’t just look good. It earns trust, sharpens conviction, and gives people the confidence to act. We’re looking for someone who believes that just as deeply as we do.
Reporting into the VP of brand and communications, you’ll drive ownership of the WRITER brand, internal and external, from campaign strategy to the systems that make great brand work scalable. You’ll help shape how the world sees us, how our employees feel about us, how our product expresses us, and how AI makes all of that more powerful. If you’re a brand leader who thinks in systems, ships with taste, and is genuinely excited about what agentic AI makes possible for marketing, this is your role.
We are open to hiring for this role at multiple levels, with compensation ranges scaled to match your experience, expertise, and the scope of the role.
🦸🏻♀️ What you’ll do
- Brand strategy and campaigns - You’ll lead brand campaign strategy from idea through activation — not just the brief, but the conviction behind it. You’ll develop concepts worth executing, manage the work end-to-end, and hold the bar for what “on-brand” actually means. You’ll ensure every campaign builds something cumulative: a brand that people recognize, trust, and root for. You’ll partner closely with product marketing on integrated go-to-market campaigns, ensuring brand and demand work in lockstep.
- The full customer and employee journey - Great brands don’t live in one channel. You’ll activate WRITER’s brand across the customer journey, and bring the same intentionality to the employee experience. Onboarding, all-hands, internal comms: the brand lives there too, and you’ll make sure it shows up with the same quality and care.
- AI-native brand operations - WRITER brings the power of agentic marketing to the world’s best brands — and we run on our own platform. You’ll own WRITER’s in
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lip service to the guidelines.
- You’re fluent in brand metrics. You know how to measure what matters, connect brand performance to business outcomes, and use data to defend and evolve strategy.
- You communicate with precision and confidence. You can write a sharp brief, present a campaign with conviction, and tell a stakeholder why brand investment matters without resorting to platitudes.
- You operate with low ego and high standards. You know how to build shared ownership and bring people along, because brand only works when the whole company believes in it.
🍩 Benefits & perks (US Full-time employees)
- Generous PTO, plus company holidays
- Medical, dental, and vision coverage for you and your family
- Paid parental leave for all parents (16 weeks)
- Fertility and family planning support
- Early-detection cancer testing through Galleri https://www.galleri.com/partner/writer
- Flexible spending account and dependent FSA options
- Health savings account for eligible plans with company contribution
- Annual work-life stipends for:
- Wellness stipend for gym, massage/chiropractor, personal training, etc.
- Learning and development stipend
- Company-wide off-sites and team off-sites
- Competitive compensation, company stock options and 401k
WRITER is an equal-opportunity employer and is committed to diversity. We don't make hiring or employment decisions based on race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other basis protected by applicable local, state or federal law. Under the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
By submitting your application on the application page, you acknowledge and agree to WRITER's Global Candidate Privacy Notice https://writer.com/legal/candidate-privacy-notice/.