Social Media & Content Strategist

The posting, as Zello wrote it

IMPORTANT: Please be aware, scammers may try to impersonate Zello by reaching out regarding job opportunities. We will never ask you for bank account information, checks, or other sensitive information as part of our hiring process. All correspondence will come from the zello.com email domain. If you’re unsure, please email recruiting@zello.com with questions.

ABOUT ZELLO

Zello is a voice-first communication platform, powered by our industry-leading push-to-talk technology, to improve collaboration and productivity for desk-less workers. With over 175+ million users, we’re the #1 rated push-to-talk app in the world, delivering 9 billion (yes, with a B) messages a month.

At Zello, our company values are at the heart of what we do everyday. We’re proud to serve the frontline, we’re privileged to connect people in times of crisis across the globe, and we’re honored to support first responders.

And this is where you come in.

Zello is looking for a Social Media & Content Specialist to own and grow our brand presence across LinkedIn, Instagram, Facebook, X, and TikTok. This role sits within the Marketing team and works cross-functionally to bring Zello's product, people, and culture to life online — through compelling content, short-form video, and a sharp, data-informed strategy.

If you're someone who thinks in content formats, gets excited about performance data, and knows how to tell a story that resonates with a real audience, we'd love to meet you.

AFTER A SUCCESSFUL FIRST YEAR, YOU WILL HAVE...

• Built and executed a social content calendar that drives consistent, measurable growth in reach, impressions, and follower acquisition across all platforms
• Grown organic engagement meaningfully across social platforms
• Produced short-form video content that consistently outperforms benchmarks and has become a core driver of Zello's social performance
• Launched influencer partnerships that contributed to the enterprise pipeline
• Become the go-to collaborator for product launches, events, and campaigns — ensuring Zello shows up consistently and compellingly at every key moment
• Established Zello's executive and team voices as credible thought leaders in frontline communication and connected worker technology

WHAT YOU'LL DO

Social Media Management & Strategy

• Own and execute Zello's social content calendar across LinkedIn, Instagram, TikTok, Facebook, and X — maintaining a consistent publishing cadence that drives growth
• Apply a data-first approach to platform strategy, continuously testing content formats, posting cadence, and tactics to improve engagement, CTR, and organic performance
• Research and implement emerging platform best practices to maximize reach without paid spend
• Monitor competitor activity and industry trends to keep Zello's content relevant and differentiated
• Build a curated network of relevant influencers and content creators aligned with Zello's target industries and brand values —

[…]
ganized and self-directed — you can manage a content calendar, multiple projects, and competing deadlines without dropping the ball

• You're always testing something — new formats, new hooks, new ways to reach the right people. Curiosity about platforms isn't a nice-to-have for you, it's just how you operate

THIS ROLE IS NOT

• A pure paid media marketing or brand role — our focus here is organic content, brand storytelling, and genuine online engagement driving business outcomes
• A pure copywriting role — video creation and production is a core part of this job
• A siloed position — you'll be working closely across teams and need to be comfortable with cross-functional collaboration
• A set-it-and-forget-it job — if you're not energized by reviewing performance data and iterating on what you're making, this won't be the right fit

We hire for potential, passion for our mission, and a knack for solving difficult problems over checking every qualification box. We have competitive pay, equity with significant upside, and intentionally design our benefits to encourage healthy and well-balanced employees, flexible schedules and time off. We even offer a sabbatical after every five years of service so you’re able to pursue and enjoy what matters most to you. And of course, we wouldn’t be a technology company without a ping-pong table and free snacks in our break room. Join us!

Zello provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

All Zello personnel are required to comply with defined security, privacy, and compliance requirements applicable to their role along with requirements that are applicable to all Zello personnel.