Senior Social Media Manager - AWON
Movers+Shakers · United States · $95k–$110k
Posted by Movers+Shakers on their careers site · View the original posting
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ROLE SPECIFICS
We’re looking for a savvy and strategic Senior Social Media Manager to support our growing team with an Always On (AWON) account . As a key player at our social-first agency, you’ll bring brand voices to life across platforms, craft scroll-stopping content, and keep your finger on the pulse of what’s trending. You’ll work collaboratively and cross-functionally with account management, creative, data, and production teams to develop and execute holistic social media content plans that ladder up to client goals. You’ll also oversee the day-to-day flow of social content across all touchpoints and platforms (especially Tik Tok, Meta, and YouTube shorts), ensuring quality, consistency, and timely delivery. If you're passionate about internet culture, storytelling, and making brands shine in the social sphere, this one’s for you. This opportunity may evolve into a temp to perm role.
RESPONSIBILITIES
Social Strategy & Account Support
- Partner with account, creative, and strategy leadership to translate client goals into effective social media and content strategies.
- Bring strategic recommendations, cultural insights, audience observations, and platform expertise to support ongoing account growth and performance.
- Identify, evaluate, and activate emerging trends, platform innovations, creator behaviors, and cultural moments that can drive relevance and engagement for client brands.
- Support strategic planning, brainstorms, and campaign development through audience research, trend analysis, competitive reviews, and content insights.
- Stay ahead of platform updates, internet culture, and social best practices, proactively surfacing opportunities to clients and internal teams.
Content Planning & Channel Management
- Own day-to-day content calendar management across all client social channels, ensuring content is strategically planned, approved, scheduled, and published on time.
- Curate content calendars that balance always-on programming, campaign priorities, product launches, reactive opportunities, and community-driven content.
- Maintain channel health and profile hygiene across platforms, including bios, profile imagery, pinned content, highlights, link destinations, playlists, and platform-specific features.
- Continuously optimize content calendars based on performance data, audience engagement, cultural moments, and evolving business priorities.
- Publish and schedule content across social platforms, including supporting real-time and quick-turn publishing opportunities as needed.
- Ensure all social channels consistently reflect brand voice, messaging, and platform best practices.
Content Development & Creative Partnership
- Serve as the day-to-day social lead throughout the content development process, partnering closely with creative teams from ideation through publication.
- Lead content review processes and provide strategic feedback on concepts, copy, creative assets, and executions to ensure work is
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- Proven ability to manage multiple content calendars, priorities, deadlines, and stakeholders simultaneously in a fast-paced environment.
- Highly organized with exceptional attention to detail and the ability to keep complex social programs running smoothly.
- Comfortable working in a collaborative, fast-moving, and sometimes ambiguous environment.
- Strong communication and presentation skills with the ability to confidently share recommendations, insights, and performance updates with clients and internal teams.
Analytics & Performance
- Experience developing social media reports and translating performance data into actionable insights and recommendations.
- Strong understanding of social media KPIs, platform analytics, reporting tools, and content optimization strategies.
- Comfortable partnering with analytics and paid media teams to evaluate performance and improve results.
Leadership & Growth Mindset
- A self-starter who takes ownership, solves problems proactively, and consistently looks for ways to improve processes and performance.
- Passion for social media, internet culture, and helping brands earn attention in meaningful ways.
- Curious, adaptable, and eager to continuously learn as platforms and consumer behaviors evolve.
Bonus Points
- Experience with beauty, lifestyle, CPG, entertainment, or culturally disruptive brands.
- Experience with influencer and creator partnerships.
- Experience with social management and listening tools such as Sprout Social, Tubular, Siftsy or similar platforms.
- Experience supporting social activations, product launches, or live event coverage.
Spreads joy. ✨
BASE SALARY RANGE
Our estimated range for this role is an annual salary of $95,000 - $110,000
At Movers+Shakers, we pride ourselves on competitive salaries, and we work hard to ensure there is pay equity across the company. We welcome open and honest conversations about compensation in all of our initial calls. We look forward to meeting you!