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Manager - Digital Marketing Analytics

SimpliSafe · Hybrid · Boston, MA · $127.7k–$170.2k

Posted by SimpliSafe on their careers site · View the original posting

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About SimpliSafe

We’re a high-tech home security company that’s passionate about protecting the life you’ve built and our mission of keeping Every Home Secure. And we’ve created a culture here that cares just as deeply about the career you’re building. Ours is a no ego culture of collaboration and innovation where those seeking their next challenge can find big opportunities and make a huge impact on the lives of all those who we protect. We don’t just want you to work here. We want you to grow and thrive here.

We’re embracing a hybrid work model that enables our teams to split their time between office and home. Hybrid for us means we expect our teams to come together in our state-of-the-art office on two core days, typically Tuesday, Wednesday, or Thursday – working together in person and choosing where they work for the remainder of the week. We all benefit from flexibility and get to use the best of both worlds to get our work done.

Why are we hiring?

Well, we’re growing and thriving. So, we need smart, talented, and humble people who share our values to join us as we disrupt the home security space and relentlessly pursue our mission of keeping Every Home Secure.

About the Role

The SimpliSafe Growth Analytics team is looking for a Manager to join our analytics team supporting paid Social, Display, SEM/VBB, and our agency partnership. This role sits within Performance Marketing Analytics and serves as an analytics partner to Marketing's digital acquisition team. This role will report to the Sr. Manager of Performance Marketing Analytics.

This is a unique opportunity to join a rapidly evolving team. You will own analytics for your channel(s), partner directly with Marketing, and share accountability not just for the accuracy of the reporting but for whether digital acquisition performance actually improves. You will help define the KPIs that matter across paid digital channels, build the forecasts for them, and help originate the experimentation needed to beat those forecasts - all to the standards set by the team's Experimentation Center of Excellence (CoE). Your responsibilities will include:

  • Own the KPI lifecycle for the digital channel performance you support: define the right KPIs at the channel level, build and maintain the forecasts for them, and develop a deep understanding of what drives them
  • Serve as an analytics partner to Marketing's digital acquisition stakeholders — owning your channel relationships end-to-end rather than fielding ad hoc requests, and being measured against Marketing's business objectives rather than delivery volume
  • Originate and drive experimentation aimed at beating forecast , to the standards and methodology set by the Experimentation CoE — partnering with Marketing to identify test ideas and ensuring rigorous setup and measurement so the business can trust the read
  • Get close enough to how each digital channel actually runs — the platforms, the agency relationship, the day-to-day mechan

[…]
provides security for SimpliSafers and their families (For more information on our total rewards please click here )

  • Free SimpliSafe system and professional monitoring for your home.
  • Employee Resource Groups (ERGs) that bring people together, give opportunities to network, mentor and develop, and advocate for change.

The target annual base pay range for this role is $127,700 to $170,200

This target annual base pay range represents our good-faith estimate of what we expect to pay for this role. We use a market-based compensation approach to set our target annual base pay ranges and make adjustments annually. We carefully tailor individual compensation packages, including base pay, taking into consideration employees’ job-related skills, experience, qualifications, work location, and other relevant business factors.

Beyond base pay, we offer a Total Rewards package that may include participation in our annual bonus program, equity, and other forms of compensation, in addition to a full range of medical, retirement, and lifestyle benefits. More details can be found here .

We’re committed to fair and equitable pay practices, as well as pay transparency. We regularly review our programs to ensure they remain competitive and aligned with our values.

We wholeheartedly embrace and actively seek applications from all individuals, no matter how they identify. We are committed to cultivating a diverse and inclusive workplace, and we believe our work is enriched when we incorporate a multitude of perspectives, backgrounds, and experiences. We want everyone who works here to thrive and contribute to not only our mission of keeping every home secure, but also to making our workplace safe and supportive for others. If a reasonable accommodation may be needed to fully participate in the job application or interview process, to perform the essential functions of a position, or to receive other benefits and privileges of employment, please contact careers@simplisafe.com .